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1、a famous international hotel management company,洲际酒店集团,Inter-continental Hotel Group, Goalto grow by making our brands the first choice for guests and hotel owners.,Strategy to build the hotel industrys strongest operating system focused on the biggest markets and segments where scale really counts.
2、,the overview, Nationality: England,We operate hotels in three different ways as a franchisor, a manager and on an owned and leased basis.,Franchising This is the largest part of our business: more than 3,000 hotels are operated under franchise agreements. Managing We manage 639 hotels worldwide.Own
3、ing We own 15 hotels worldwide.,The business model focuses on managing and franchising hotels.,how our business works,In 2004, Inter-Continental Hotels Group is listed as the first national top among 300 hotels in the world.There are more than 3,200 hotels in over 100 countries and regions.A total o
4、f 536,000 rooms,introduction,Franchise :88.9% (特许经营)Delegated administration:6% (委托管理)With funds management and other:5.1% (带资管理及其它),Management Mode,History （1）,In 1777，William Bass set up a brewery in Burton-on-Trent. The Bass business thrives, developing into one of the UKs leading brewers. In 187
5、6 ，the Bass red triangle became the first trademark to be registered in the UK. In 1988，Bass made its first significant international move into the hotel industry, buying Holiday Inns International. In 1989，The Beer Orders legislation was passed. In 1990，Bass bought the North American Holiday Inn bu
6、siness and Holiday Inn grows internationally.In 1991，Bass launched Holiday Inn Express, a complementary brand in the limited service segment.In 1994，Bass launched Crowne Plaza, a move into the upscale hotel market.,History （2）,In 1997，Bass created and launched a new hotel brand, Staybridge Suites by
7、 Holiday Inn. In 2000，By acquiring Southern Pacific Hotels Corporation (SPHC) in Australia, Bass confirmed its position as the leading hotel company in Asia Pacific. In 2000，It also involved the sale of the Bass name and a change of name to Six Continents PLC.In 2002，Inter-Continental Hotels Group P
8、LC (IHG) is now a distinct, discrete company, listed in the UK and the US stock markets.,History (3),In April of 2003, IHG announced the introduction of a new brand, Hotel Indigo, focused on providing affordable boutique accommodation.In 2007,IHG announced a worldwide relaunch of the Holiday Inn bra
9、nd family, comprising Holiday Inn, Express by Holiday Inn and Holiday Inn Express. The relaunch program will give Holiday Inn a refreshed and contemporary brand image. By the end of 2010 ,all Holiday Inn hotels open or under development are expected to have implemented the relaunch program, with the
10、 first due to open in mid 2008 in the US.,Transfer through franchising to achieve expansion. (通过特许经营转让，实现集团的扩张)Adjust business strategy, carry out diversified brand strategy (调整经营策略，推行多元化品牌战略)Persist in innovation to enhance the core competitiveness of enterprises. (坚持创新，提高企业核心竞争力)Through Priority C
11、lub, cultivate customer loyalty . (通过优悦会，培育忠诚顾客) Development, self improvement (不断发展，完善自我)Application of Internet technology (应用互联网技术)Developing marketing system (制定市场营销系统)Strengthen the brand operation and management (强化品牌运营管理),Management Feature,Do the right thing 做对的事Show we care 体现关爱Aim higher 追
12、求卓越Celebrate difference 求同存异Work better together 协作共赢,Core Values of Inter-Continental Groups,洲际酒店,Luxury hotel brand is the most well-known hotel brand.located in major cities in over 60 countries worldwide.offering business and leisure travelers the highest level of service and facilities There ar
13、e 58,557 rooms and 170 hotels.59 hotels in the pipeline （在准备中）,Inter-continental Hotel & Resorts,Slogan：we know what it takes (明白所需，满足所求),Inter-Continental is the worlds first hotel brand to provide destination specific concierge websites and videos.,Do you know？,Crowne Plaza Hotel &Resorts皇冠假日酒店,Hi
14、gh-end hotel brandlocated in nearly 60 countries around the world,offers premium accommodation（溢价住宿）, designed for the discerning（挑剔的，有识别能力的）business and leisure traveler who appreciates simplified elegance. 107,485 rooms, 394 hotels.115 hotels in the pipeline,英迪格酒店,Inter-Continental Hotels Groups n
15、ew brand is located in urban, mid-town and suburban areas, close to businesses, restaurants and entertainment venues. (场所）designed for the style-conscious traveler looking for the individual approach and facilities of a boutique hotel（精品酒店）4,512 rooms， 38 hotels60 hotels in the pipeline,Hotel Indigo
16、,假日酒店,Holiday Inn offers todays business and leisure travelers dependability（可靠性，可信任）, friendly service, modern facilities and excellent value.224,918 rooms, 1,233 hotels 285 hotels in the pipeline,Holiday Inn Hotel & Resorts, 100 million guest nights every year globally.,is one of the fastest growi
17、ng hotel brands in its segment. A fresh, clean, uncomplicated hotel choice offering comfort, convenience and good value. 193,478 rooms, 2,088 hotels, 473 hotels in the pipeline,Holiday Inn Express,假日快捷酒店,In 2007 ，Staybridge Suites reached its 100th hotel opening faster than any other brand in the ex
18、tended stay segment.,is an all-suite hotel brand for extended stay guests looking for a residential-style hotel for business, relocation or leisure.,Staybridge Suites,宿之桥套房,21,297 rooms, 193 hotels,93 hotels in the pipeline,Candlewood Suites high-quality accommodation caters to （迎合） mid-market busin
19、ess and leisure travelers looking for a multiple night hotel stay.,Candlewood Suites,肯德屋酒店,Tips:,The first Candlewood Suites property was opened in Wichita, Kansas in 1996.,In 1984, the Holiday International Hotel Management Group officially took over management of the first hotel in China -,The Dis
20、tribution Of,Inter-continental Hotel in China,Beijing Lido Holiday Inn,Currently, the Intercontinental Hotel Group is taking over 48 hotels in Chinas major cities ,such as Beijing（北京）, Guangzhou（广州）, Hangzhou（杭州），Hong Kong（香港）, Shanghai（上海）, Shenzhen（深圳）, Xiamen（厦门）, Urumqi（乌鲁木齐）, Qingdao（青岛）, Harbi
21、n（哈尔滨） , Tianjin（天津）, and etc.,China will become the third largest continental market in the world , just after the United States and England.,There are also many Inter-continental Hotels in Guangdong Province , mainly in Guangzhou(广州), Foshan(佛山), Shenzhen(深圳), Huizhou(惠州), Yunfu(云浮) , Dongguan(东莞)
22、 , Taishan(台山) city， etc.,the distribution in Guangdong province,Inter-Continental Hotel Foshan Poly佛山保利洲际酒店,Location：Qiandeng Lake,East road, Nanhai District, Foshan City (佛山市南海区千灯湖东路)10-minute driving to the center of Foshan city28 minutes to Canton Fair Pazhou Complex.45-minute driving to Guangzh
23、ou New Baiyun International Airport,Conference room(会议室)Indoor tennis court（室内网球场）outdoor swimming pool（室外游泳池）BBQ oven（BBQ烤炉）Health and fitness center（保健和健身中心）SPA（水疗）Restaurant and Bar（餐厅和酒吧）Wine club（品酒阁）,39 stories445 rooms130 suites231 single rooms 85 double rooms 107 non-smoking rooms,facilities,Staff are proficient in various language， such as：,German, English, French, Hindi(印地语) , Italian, Japanese, Chinese,Inter-Continental Hotels Group is the largest hotel brand in Asia-Pacific regions.is a very successful hotel group.,So .we can see ,Thank You,
