金色海岸招商策划文案.docx

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1、乐山乐水,仁智天下INFATUATED WITH MOUNTAIN AND SEA,TO BE THE BENEVOLENT AND THE WISE子曰,仁者乐山,智者乐水。仁者博爱,智者创富,至仁至智,心达天下!山,稳定、可信赖、矗立不变,包容万物。水,多变的,柔和而锋利,雄壮而开阔,从容而幽深。水,开天辟地,哺养万物。智、仁、勇,儒家人格的最高理想,像山一样坚忍不拔,像水一般勇往直前。正是这样的一种文化理念,造成了中国人对山海的情有独钟,金色海岸以珠三角绝版的原貌资源,为现在人在喧嚣的都市边开辟一处舒展胸怀的度假胜地。CONFUCIUS SAID:A HUMANE LOVES THE M

2、OUNTAIN ,AND WISEMAN LOVES SEA;A HUMANES LOVE IS UNIVERSAL, WHILE THE WISE CREATES WEALTH;A COMBINATION OF BENEVOLENCE AND WISDOM GETS YOU TO THE WHOLE WORLD!MOUNTAIN IS STEADY, RELIANT, ERECTING AND ACCOMMODATING TO ALL.WATER IS CAPRICIOUS, GENTLE YET SHARP, IMPOSING AND GENEROUS, CALM AND DEEP. WA

3、TER FEEDS ALL LIVING THINGS FROM THE CREATION OF THE WORLD.WISDOM, BENVOLENCE AND COURAGE IS THE ZENITH OF CONFUCIAN PERSONALITY, IN WHICH A TRUE MAN WILL BE FIRM AND UNYIELDING LIKE A MOUNTAIN, AND ADVANCE BRAVELY LIKE WATER.IT IS JUST THE CULTURAL THINKING THAT HAS BRED A PREFERRED LOVE OF CHINESE

4、 PEOPLE FOR MOUNTAIN AND SEA. EXPLOITING THE ORIGINAL MOUNTAINS AND SEAS THE ONLY EXISTING IN THE PEARL RIVER DELTA REGION, KINGS COAST BLAZES FOR MODERN PEOPLE A HOLIDAY RESORT TO SUBLIMATE THEMSELVES IN THE PROXIMITY OF THE BUSTLING AND HUSTLING CITY.巽,音XN 八卦之一。代表风,巽为木,为风。易说卦 吉利的地方。如:巽地;巽二郎(传说中的风神

5、)。 东南方。如:巽方(东南方);巽地(东南方位);巽风(东南风。又称“清明风”、“景风”。古有八卦主八风之说);巽隅(指东南角)。 辞海寮,音LIO 小屋:茅。茶酒肆。 小窗。 古同“僚”,官。 巽,PRONOUNCED AS “XUN”. INTERPRETATIONS: ONE OF THE DIVINATORY SYMBOLS IN THE “EIGHT DIAGRAMS”, REPRESENTING WIND.SOURCE:“BOOK OF CHANGE: ON DIVINATION” OTHER EXAMPLES:“XUN DI”(LUCKY PLACE); “XUN ERLANG

6、”(THE LEGENDARY GOD OF WIND); AND “XUNER”(NAME OF THE LEGENDARY GOD OF WIND IN ANCIENT TIME, ORIGINATED FROM “BOOK OF CHANGE”) MEANS SOUTHEAST.E.G., “XUN FANG”(SOUTHEAST);“XUN DI”“SOUTHEAST BEARINGS”;“XUNFENG”(SOUTHEAST WIND, OTHER NAMED“PURE WIND”AND “PROPITIOUS WIND”);AND “XUN YU”(SOUTHEAST CORNER

7、)寮,PRONOUNCED SA“LIAO”,INTERPRETATIONS: CABIN:“MAO LIAO”(THATCHED HUT);“CHA LIAO”(TEA HOUSE); SMALL WINDOW; IDENTICAL TO “僚”,MEAN OFFICIAL.语录要加快发展旅游产业,加强旅游资源保护,加快旅游景点开发。全面推进金色海岸国际滨海度假区等项目的建设,构建百里生态旅游长廊,全力打造生态悠闲旅游品牌。2006年惠州市人民政府工作报告金色海岸要建设成为构筑百里生态旅游长廊的龙头项目。中共惠州市市委书记黄业斌在项目工作现场会上的发言我们将用8到10年的时间,将金色海岸建成

8、一个集旅游、度假、休闲、会议、GOLF、游艇、海上运动、户外拓展等复合功能的,南中国最具吸引力的国际滨海度假胜地。金融街惠州置业有限公司董事长刘世春答记者问QUOTATIONSWE WILL STEP UP DEVELOPMENT OF TOURIST INDUSTRY, STRENGTHEN PROTECTION OVER TOURISM RESOURCES, AND SPEED UP DEVELOPMENT OF TOURIST ATTRACTIONS;WE WILL PUSH FORWARD CONSTRUCTION OF INFLUENTIAL PROJECTS SUCH SA KIN

9、GSCOAST HOLIDAY RESORT AND ETC., AND BUILD THEMINTO ALONG ECO-TOURISM CORRIDOR TO CONTRBUTE TO THE ECOLOGICAL AND RECTEATION TOURISM BRAND OF HUIZHOU.FROM:WORK REPORT FROM 2006 HUIZHOU MUNICIPAL REOPLES GOVERNMENTTHE KINGSCOAST WILL TARGET AT BECOMING A FLAGPOLE DEMONSTRATION AREA TO FUEL THE DEVELO

10、PMENT OF THE TERTIARY INDUSTRY AND DEMONSTRATION SITE FOR THE RECREATION INDUSTRY IN THE REARL RIVER DELTA REGION.MR. HUANG YEBIN,HUIZHOUS PARTY SECRETARY ON THE SITE MEETING OF THE PROJECTWE WILL HAVE AN ACCUMULATED INVESTMENT OF RMB10 BILLION, AT DURATION OF 8TO 10YEARS, TO BUILE THE KINGS COAST I

11、NTO AN INTERNATIONAL COASTAL HOLIDAY RESORT THE FINEST IN SOUTH CHINA SEA WITH MULTIPLE PURPOSES AS TOURSM, VACATION, LEISURE-SEEKING, MEETING, GOLF, YACHTING, MARINE SPRORT AND OUTWARD BOUND, ETC.MR. LIUSHICHUN, CHAIRMAN OF FINANCIAL STREET HUIZHOU REAL-ESTATE CO., LTD.目录CONTENTS 第一部分/财富洼地PART ONE:

12、A BASIN OF WEALTHn 井喷在即/厚积薄发的中国度假市场n 三大井喷动力n 三大洼地成因第二部分/无缝生活圈PART TWO:SEAMLESS CIRCLEn 两小时无缝链接中国富人区第三部分/山海传奇PART THREE:LEGEND OF MOUNTAIN AND SEAn 中国少有的原生沙滩n 七山八湾十八景n 世界十大最美的沙滩第四部分/中国的 世界的PART FOUR:OF CHINA,OF THE WORLD AS WELLn 项目规划n 市政规划n 国际配套/比肩全球n 世界著名湾区物业巡礼第五部分/共赢天下PART FIVE:INVITATION FOR WIN-

13、WINn 招商原则/优惠政策n 喜来登酒店第六部分/品牌实力PART SIX:SHAREHOLDERSn 金融街惠州置业有限公司n 金融街控股股份有限公司n 假期总动员一、财富洼地PART ONE:A BASIN OF WEALTH经济梯度决定投资收益WHERE ECONOMIC GRANDIENT DECIDES INVESTMENT YIELDS经济学指出:一个国家的经济发展客观上存在梯度差异,高梯度地区通过不断创新并不断向外扩散求得发展,中、低梯度地区通过接受扩散或寻找机会跳跃发展并反梯度推移求得发展。所有周边地区经济梯度都普遍较高的话,低梯度的区域就形成了财富洼地!财富洼地是政府关心的

14、焦点,也是人才关注的焦点,更是资本关注的焦点。巽寮,珠三角最具吸引力的财富洼地,必将在跨跃式发展中实现价值回归和资本升值。AS ECONOMICS POINTS OUT:DIFFERENCE OF ECONOMIC GRADIENT EXISTS OBJECTIVELY IN A COUNTRYS ECONOMIC DEVELOPMENT ,IN THICH REGION WITH HIGH ECONOMIC GRADIENT GAINS DEVELOPMENT BY VIRTUE OF SUCCESSIVE INNOVATION AND OUTWARD EXPANSION, THILE TH

15、E REGION TIGH MID AND LOWER ECONOMIC GRAGIENT GARNERS DEVELOPMENT THROUGH ACCEPTING THE DIFFUSION OR SEEKING OPPORTUNITY OF LEAPFROG DEVELOPMENT AND COUNTER-GRADIENT DEVELOPMENT.A BASIN OF WEALTH WILL TAKE SHAPE IN A PLACE WITH LOWER ECONOMIC GRADIENT IF ITS NEIGHBORING PLACES ALL ENJOYS A HIGH ECON

16、OMIC GRADIENT! A BASIN OF WEALTH IS THE FOCUS OF ATTENTION OF THE GOVERNMENT, OF THE TALENTS, AND MORE OF THE CAPITAL.XUNLIAO, THE DEEPEST BASION OF WEALTH IN THE PEARL RIVER DELTA REGION, IS REALIZING VALUE REGRESSION AND CAPITAL APPRECIATION IN LEAPFROGGING MANNERIN THE COURSE OF DISCOVERY AND DEV

17、ELOPMENT.井喷在即,厚积薄发的中国度假市场BLOWOUTS SOON,CHINAS VACATION MARKET IS A GREAT VOLCANO这是一个以度假为主的休闲时代!居民可自由支配收入的增加、闲暇时间和有薪假期的增加、以及旅游消费模式 的转变,三大成因直接推动了中国度假市场的迅猛发展。经济持续快速发展,为休闲度假旅游发展奠定了物质基础。世界旅游组织研究表明:人均GDP达到2000美元,每年每个家庭可以外出度假一次;人均GDP达到3000美元,每个家庭每年可以外出度假两次。2006年,我国国内生产总值(GDP)增长10.7%,达2.6万亿美元,人均GDP突破2100美元;

18、其中,珠三角占全国GDP的1/10,人均GDP超过5000美元,居全国之首。居民可自由支配收入的增加为旅游度假需求输入强劲动力。2006旅游收入的增长率高于GDP增长5.6个百分点。其中,国内旅游人数达13.9亿人次,增长15.0%;国内旅游收入6230亿元,收入增长17.9%。THIS IS A TIME OF LEISURE WHERE VACATION DOMINATES!THE INCREASE OF RESIDENTS DISPOSABLE INCOME,INCREASE OF FREE TIME AND ANNUAL LEAVE WITH PAY, SAS WELL AS CHAN

19、GE IN TOURISTS CONSUMPTION MODEL ,DIRECTLY FUEL THE RAPID DEVELOPMENT OF CHINA VACATION MARKET.THE CONTINUOUSLY RAPID ECONOMIC DEVELOPMENT LAYS A SOLID SUBSTANCE FOUNDATION FOR THE DEVELOPMENT OF LEISURE AND VACATION TOURISM.THE RESEARCH OF THE WORLD TOURISM ORGANIZATION SHOWS THAT, WHENPER CAPITA G

20、DP REACHES 2000 USD, EACH FAMILY CAN HAVE VACATION ONE TIME EVERY YEAR; WHEN IT REACHES 3000USD, EACH FAMILY CAN HAVE VACATIONS TWICE EVERY YEAR.IN THE YEAR 2006, THE GROSS DOMESTIC PRODUCT GDP IN CREASED BY 10.7%, ATTAINING 2600BILLION USD, WITH PER CAPITA GDP EXCEEDING 2100USD.AMONG WHICH, THE GDP

21、 IN THE PEARL RIVER DELTA REGION ACCOUNTS FOR ONE-TENTH OF THE TOTAL NATIONWIDE, HOWEVER, TITH PER CAPITA GDP EXCEEDING 5000USD, RANKING THE TOPNATIONWIDE.THE INCREASE OF RESIDENTS DISPOSABLE INCOME IS A STRONG DRIVING FORCE FOR THE INCREASING TOURISM AND VACATION DEMAND.IN THE YEAR 2006, THE INCREA

22、SE FROM TOURISM INCOME IS 5.6%HIGHER THAN THAT OF GDP, AMONG WHICH, THE DOMESTIC TOURISTS ATTAIN 1.39 BILLION PERSON/TIME, INCREASING BY 15%; THE COMESTIC TOURISM INCOME RECORDS RMB 623BILLION, INCREASING BY17.9%.井喷动力1:国民收入增长INCREASE IN NATIONAL INCOME据20012006上述城市统计年鉴 据20012006上述城市统计年鉴井喷动力2:消费模式转变C

23、HANGE IN CONSUMPTION MODEL2006年,中国一半以上的城市人口家庭年收入超过30000元,珠三角等发达地区的已经超过60000元,部分城市超过100000元。度假休闲的消费所占总支出比例已经发生了很大的变化。我国自1995年实行双休制,1999年国家重新调整假日结构,形成“五一”、“十一”和春节三个黄金周,居民每年拥有法定假日114天。假日时间总量的调整带动了国内旅游市场的增长。据华坤调查机构“2006城市家庭生活质量调查”井喷动力3:旅游度假产业飞速增长RAPID IN CREASING OF TOURIST AND VOCATION INDUSTRY据2001200

24、6惠州市统计年鉴据20012006惠州市统计年鉴洼地成因1:城市空间CAUSE FOR WEALTH BASIN1:URBAN SPACE稔平半岛,珠三角东部重要的临海产业基地RENSHAN-PINGHAI PENINSULA, AN IMPORTANT COASTAL INDUSTRY BASE IN THE EASTERN PART OF THE PEARL RIVER DELTA REGION珠三角新一轮规划提出“阳光海岸”计划,使珠江三角洲从“珠江时代”走向“南海时代”,粤东、粤西沿海发展轴将成为21世纪珠江三角洲的新亮点。受此影响,地处珠三角向东辐射第一站的稔平半岛地区,因其区位、土

25、地、生态的优势,将成为未来20年珠三角产业东拓、发展的主要增长极,或将成为珠三角粤东沿海发展轴上的区域中心城市。THE NEW PLANNING OF THE PEARL RIVER DELTA REGION SETS FORTH “SUNSHINE COAST” PLAN, IN WHICH THE PEARL RIVER DELTA WILL UPGRADE FROM “ALONG PEARL RIVER ” TO COASTAL OF SOUTH CHINA SEA ”, AND THE COASTAL DEVELOPMENT AXIS IN THE EASTERN AND WESTER

26、N GUANGDONG WILL BECOME A NEW SPOTLIGHT OF THE PEARL RIVER DELTA REGION IN THE 21ST CENTURY. GIVEN THE CIRCUMSTANCE, THE RENSHAN-PINGHAI PENINSULA REGION, THE FIRST STOP FOR THE PEARL RIVER DELTA TO RADIATE EASTWARD, WILL LOOK TO BECOME IN THE COMING 20 YEARS THE PRIMARY GROWTH POLE FOR THE INDUSTRI

27、AL EXPANSION AND DEVELOPMENT OF THE PEARL RIVER DELTA, OR ALTERNATIVELY A REGIONAL CENTRAL CITY IN THE COASTAL DEVELOPMENT AXIS IN EASTERN GUANGDONG PROVINC. 洼地成因2:新兴工业CAUSE FOR THE WEALTH BASIN 2: NEW AND EMERGING INDUSTRY 惠州有望承接周边4000亿产业转移HUIZHOU IS HOPEFUL TO TAKE OVER INDUSTRIAL SHIFTS FROM NEIG

28、HBORING REGIONS OF RMB 400 BILLION WORTH.SHENZHEN, DONGGUAN AND GUANGZHOU ARE ALL CONCENTRATING THEIR EFFORTS ON BUILDING UP A FAIRLY COMPETITIVE SYSTEM OF MODERN INDUSTRY, RESTRUCTURE, OPTIMIZE AND UPGRADE INDUSTRY, IN WHICH SOME INDUSTRIES WILL HAVE OUTWARD SHIFT INEVITABLY. WHILE HUIZHOU WILL HAV

29、E TO MULTIPLY ITS ECONOMIC SCALE, AND INDUSTRIAL SHIFT HAS BECOME A MUTUALLY COMPLEMENTARY TASK. THE INDUSTRIAL OUTPUT LAST YEAR IN THE THREE CITIES AMOUNTED TO RMB 2000 BILLION, WHILE OUTPUT OF THE INDUSTRY THAT NEEDS TO BE SHIFTED IS RMB 600 BILLION AS HIGH. 金色海岸,或将成为周边产业人居后花园n “中海壳牌”及其下游产业将在未来5到1

30、0年内,给周边地区带来600至1000亿元的投资和上下游难以估量的产业从业人口。n 黄埠、吉隆中国女鞋生产基地,拥有3000多家制鞋及配套企业,2006年年产外贸鞋6亿双、工业总产值逾100亿元。n 稔山地区海滨城工业区超过6平方公里的土地储备,将成为深圳产业转移的首选之地。IN THE COMING 5 TO 10 YEARS, SHELL SOUTH CHINA SEA PROJECT AND ITS LOWER REACH INDUSTRIES WILL BRING ABOUT INVESTMENT RANGING RMB 60 BILLION TO RMB 100 BILLION AN

31、D INESTIMABLE INDUSTRIAL POPULATION TO ITS VICINITY.THERE ARE OVER 3000 SHOE MANUFACTURERS AND SUPPORTING MANUFACTURERS IN HUANG BU TOWN AND JILONG TOWN, AND IN THE YEAR 2006, IT SAW AN ANNUAL SHOE EXPORT OF 600 BILLION PAIRS, WITH TOTAL INDUSTRIAL OUTPUT EXCEEDING RMB 15 BILLION.THE LAND RESERVE IN

32、 EXCESS OF 6 SQUARE KILOMETERS IN COASTAL CITY INDUSTRIAL ZONE IN RENSHAN REGION WILL BE THE TOP CHOICE FOR INDUSTRIAL SHIFT FROM SHENZHEN洼地成因3:旅游业CAUSE FOR THE WEALTH BASIN 3: TOURIST INDUSTRY金色海岸,惠州休闲旅游的龙头KINGSCOAST, A BELLWETHER IN RECREATION AND VACATION TOURISM OF HUIZHOU旅游业成为惠州的“基地产业”。金色海岸是惠州打

33、造生态悠闲旅游品牌的龙头项目。2006年的惠州市政府工作报告和“十一五”规划报告里,巽寮被列入构建百里生态旅游长廊计划。金色海岸的旅游市场亟待释放。市调表明:巽寮旅游的人均消费是200元/人次天,不及珠三角平均水平623.5元/人次天的三分之一。巽寮的旅游项目少,接待水平有待提高,通过金色海岸的改造和建设,旅游消费有待释放的空间很大。TOURISM BECOMES THE “BASE INDUSTRY” OF HUIZHOU. KINGSCOAST IS A BELLWETHER PROJECT FOR HUIZHOU TO STRIVE FOR ECOLOGICAL AND RECREATI

34、ON TOURISM BRAND. IN THE WORK REPORT AND “ELEVENTH FIVE-YEAR” PLANNING REPORT OF HUIZHOU MUNICIPAL PEOPLES GOVERNMENT IN 2006, XUNLIAO WAS ENLISTED AS BUILDING THE LONG ECOLOGICAL TOURISM CORRIDOR PLAN. 金色海岸度假价值TOURISM VALUE OF THE KINGSCOASTn 城市依托:珠江三角洲未来的城市发展定位n 区域依托:珠江三角洲度假阶层的实质形成n 收入依托:珠江三角洲主要城市

35、人均收入超过5000美金n 资源依托:巽寮的旅游资源和海洋资源CITY BACKING: THE FUTURE ORIENTATION OF CITY DEVELOPMENT IN THE PEARL RIVER DELTA REGION;REGIONAL BACKING: THE SUBSTANTIAL FORMATION OF VACATION-GOING ECHELON IN THE PEARL RIVER DELTA REGION;INCOME BACKING: THE PER CAPITA ANNUAL INCOME IN MAJOR CITIES IN THE PEARL RIVE

36、R DELTA REGION EXCEEDS 5000 USD; RESOURCES BACKING: THE RICH TOURISM AND MARINE RESOURCES IN XUNLIAO 金色海岸度假优势THE VACATION ADVANTAGES IN THE KINGSCOAST:n 可观赏性:巽寮湾海景、山景、新建筑n 可参与性:游艇码头、高尔夫、水上运动项目、山地户外运动项目n 可居住性:酒店、度假公寓、产权酒店、别墅n 可消费性:商业配套、餐饮配套SIGHTSEEING: THE SEA VIEW, MOUNTAIN LANDSCAPE AND NEW BUILDIN

37、GS IN XUNLIAO PARTICIPATING: MARINA, GOLF, WATER SPORTS, AND MOUNTAIN/OUTDOOR ACTIVITIESINHABITABLE: HOTEL, VACATION APARTMENT, OWNERSHIP HOTEL, AND VILLA SPENDING: COMMERCIAL CONVENIENCE, AND FOOD AND DRINK OUTLETS2006年,金色海岸年游客量突破120万据不完全统计,2006年金色海岸全年接待游客达120万人次,较上年增长15%左右,其中自驾游的客户居然占到了8成,分别来自广州、深

38、圳和东莞。二、无缝生活圈 省港人的金色海岸SEAMLESS CIRCLE, COMPREHENSIVE LIVES FOR BOTH GUANGDONGESE AND HONGKONGESE金色海岸地处广东省惠州市大亚湾东岸,毗邻香港、深圳和大亚湾经济技术开发区,西与大亚湾经济技术开发区隔海相望,北与稔山镇交界,距广州180公里,距深圳120公里,距香港46海里。KINGS COAST IS LOCATED AT THE EAST COAST OF THE DAYA BAY OF HUIZHOU CITY, NEITHBORING TO HONG KONG, SHENZHEN AND THE

39、DAYA BAY ECONOMY DEVELOPMENT ZONE,EASTWARD IS TIECHONG,SOUTHWARD IS PINGHAI, WESTWARD IS DAYA BAY ECONOMY DEVELOPMENT ZONE AND NORTHWARD IS PENSHAN TOWN,180KM AWAY FROM GUANGZHOU, 120KM FROM SHENZHEN AND 46 NAUTICAL MILES FROM HONGKONG.两小时生活圈内,覆盖中国经济最活跃、生活最富裕的区域TWO-HOUR LIFE CYCLE COVERS THE RICHEST

40、 AREA OF CHINA WHERE HAS MOST ACTIVE ECONOMY两小时生活圈内,约覆盖4万平方公里的土地,包括广州、深圳、珠海、佛山、东莞、中山、惠州等珠三角主要城市。两小时生活圈内,约覆盖4000万人口,其中,年收入超过8万的中高收入人群接近四成,将近1700万人。两小时生活圈内,2006年的GDP总量达到21,734亿元,人均GDP达到44,992元,城市居民人均可支配收入18,447元/年,远高于全国城镇人均可支配收入10,493元。THE TWO-HOURLIFE CYCLE COVERS 4SQUARE METERS OF AREA,INCLUDING THE

41、 MAIN CITIES OF PEARL RIVER DELTA REGION SUCHAS GUANGZHOU, SHENZHEN,ZHUHAI,FOSHAN,DONGGUAN,ZHONGSHAN AND HUIZHOU.ABOUT 40MILLION PEOPLE LIVE IN THE TWO-HOUR LIFE CYCLE AND 40%(17MILLION) OF THEM HAVE THE YEARLY INCOME OVER REB80,000YUAN.FOR THE TWO-HOUR LIFE CYCLE,THE GDPIN 2006REACHES RMB2,1734BILL

42、ION WITH THE AVERAGE GDP PER PERSON OF RMB 449,92 THOUSAND,THE DISPOSABLE INCOME IS RMB 18,447 THOUSAND PER YEAR ,IT IS GREATLY HIGHER THAN THE DISPOSABLE INCOMERBM10,493 THOUSAND OF EACH DOWNTOWN PERSON IN CHINA.项目两小时生活圈内,经济实力ECONOMIC STRENGTH IN THE TWO-HOUR LIFE CYCLE广州深圳东莞佛山中山珠海惠州香港GDP/亿元GDP/RMB

43、 100 MILLION623656842624285496871593316279常住人口/万人PERMANENT POPULATION/100 MILLION750.53230.45165.65580.03243.2294370.69694.23可支配收/元DISPOSABLE INCOME/RMB YUAN18287309902233018128171032089415344165384三口之家年收入/元ANNUAL INCOME OF THREE MEMBER FAMILY/RMB YUAN619921050567570561453579797083052016304652私家车/辆/

44、百户NUMBER OF FAMILY CAR/PER 100 FAMILIES16.3328.64321412121151据20012006上述城市统计年鉴 项目两小时生活圈内,中高收人数数量NUMER OF HIGH-MEDIUM INCOME PEOPLE IN THE TWO-HOUR LIFE CYCLE2006年工作人口/万人WORKING POPULATION /10 THOUSAND 2006中等收入人群/万人MEDIUM INCOME/10 THOUSAND高收入人群/万人HIGH INCOME PEOPLE/10THOUSAND珠三角3242.13990.8730.6%263

45、.588.1%香港472.39236.1950.0%188.9640.0%外籍13.50-13.50100.0%合计3728.021227.0632.9%466.0412.5%我司根据相关资料自行测算的数据 项目两小时生活圈内,旅游度假消费能力TOURISM CONSUMPTION CAPACITY IN THE TWO-HOUR-LIFE CYCLE消费结构CONSUMPTION STRUCTURE餐饮/元/天FOOD CONSUMPTION/RMB/DAY住宿/元/天LODGING /RMB/DAY购物/元/天SHOPPING/RMB/DAY娱乐/元/天ENTERTAINMENT/RMB/

46、DAY平均停留/天AVERAGE STAY/DAY平均消费/天AVERAGE CONSUMPTION/DAY平均消费/次AVERAGE CONSUMPTION/TIME珠三角平均水平LEVEL IN PRD91.00288.81671552.4701.81684巽寮现在的水平LEVEL OF XUNLIAO30.00155.012101.3207.0269据2006世联地产针对金色海岸项目的调研报告 三、山海传奇PART THREE: LEGEND OF MOUNTAIN AND SEA n 位置:东经11444,北纬2242;n 气温:年平均气温22.8;n 年平均降水1842毫米;n 年日

47、照总量2076小时;n 空气负氧离子含量最高达65800个/立方米。LOCATION: 11444 EL AND 2242NL; CLIMATE: SUBTROPICAL MARINE MONSOON OF SOUTHERNEAST ASIA;TEMPERATURE: ANNUAL AVERAGE TEMPERATURE 22.8;SUNSHINE: AVERAGE ANNUAL SUNSHINE OF 1966 HOURS, AVERAGE 5.4 HOURS/DAY;AVERAGE ANNUAL PRECIPITATION 1890 MM, BEING A REGION OF RICH WATER RESOURCES.物种:有热带海洋鱼类400多种、贝类200多

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