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1、剑桥商务英语高级术语 为了让大家更好的准备商务英语BEC考试，给大家整理了剑桥商务英语高级术语,下面就和大家分享，来欣赏一下吧。剑桥商务英语高级术语(1)360 degree performance appraisal 360 度绩效评估，全方位绩效评估balanced scorecard 平衡计分卡bona fide occupational qualification (BFOQ) 真实的职业资格career planning 职业计划content validity 内容效度corporate culture 企业文化cost-benefit analysis 成本-收益分析critic
2、al incident method 关键事件法direct financial compensation 直接经济报酬employee empowerment 员工授权employee stock ownership plan (ESOP) 员工股权计划ergonomics 人体工程学externship 实习glass ceiling 玻璃天花板grievance procedure 申诉程序human capital 人力资本incentive compensation 奖金internal equity 内部公平job description 工作描述job enlargement 工
3、作扩大化job enrichment 工作丰富化learning organization 学习型组织management by objectives (MBO) 目标管理merit pay 绩效工资nepotism 裙带关系organization development (OD) 组织发展pay equity 薪酬平等performance appraisal (PA) 绩效评估(绩效考核)phased retirement 过渡性退休profit sharing 分红制psychological contract 心理契约quality circles 质量圈rating scales
4、method 业绩评定表recruitment 招聘role conflict 角色冲突self-assessment 自我评价strategic human resource management 战略人力资源管理stress management program 压力管理计划succession planning 关键员工继任计划survey feedback 调查反馈wellness program 健康(平安)计划workflow analysis 工作量分析剑桥商务英语高级术语(2)balance of payments 国际收支差额bulk cargo 散装货物certificat
5、e of origin 原产地证明书charter 租船commission 佣金cost freight (CFR) 成本加运费价cost insurance freight (CIF) 到岸价(成本加保险费、运费)declining stage 衰退期delivery 交货domestic trade financing 国内贸易融资economy of scale 规模经济enabling clause 授权条款export refund 出口退税free trade zone (FTZ) 自由贸易区generalized system of preferences (GSP) 普通优惠
6、制geographical indication 地理标识growth stage 成长期hard currency 硬通货import license 进口许可证inquiry 询价intellectual property rights (IPR) 知识产权introduction stage 介绍期law of reciprocal demand 相互需求原理letter of credit 信用证managed trade liberalization 受管制的贸易自由化maturity stage 成熟期multilateral trade negotiation (MTN) 多边贸
7、易谈判mutual concession 互让offer 发盘optional port 任意港par value system 平价制度permanent establishment 常设机构reserve currency 储备货币rules of origin 原产地规则sensitive commodity 敏感性大宗商品single schedule tariff 单栏税则standard international trade classification(SITC) 国际贸易标准分类staple commodity 大宗商品subsidy 补贴trade deficit 贸易逆差
8、trade embargo 贸易禁运trade remedy 贸易救济，贸易补救trade surplus 贸易顺差transfer price 转移价格transit duty 过境税剑桥商务英语高级术语(3)asset management 资产管理assets and liabilities 资产与负债bonded warehouse 保税仓库Conglomerate (通过合并若干企业而组建的)大公司，企业集团consortium 财团;联营企业contender 竞争者，争夺者，对手customary commercial practices 商业惯例decentralize 权利下
9、放;分权equivalent commitment 对等承诺flight of capital (also capital flight) 资本外逃franchise 特许经营权infant industry 幼稚工业joint venture 合资企业labor cost 人工成本legal capacity 法定资格legal duty 法定义务licensing system 许可制度line of production 生产线，行业范围，生产部门localization 本地化market access 市场准入market disruption 市场破坏，市场扰乱market pro
10、spect 市场前景market share 市场份额marketability 适销性most favored nation 最惠国outsource 外包parent company 母公司partly-owned subsidiary 部分拥有的子公司patent term 专利期限price cartel 价格联盟price comparability 价格可比性product coverage 产品范围public international law 国际公法subsidiary 子公司;附属公司trade union (British), labor union (American
11、) 工会剑桥商务英语高级术语(4)aggressive export pricing 进攻性出口定价法applications positioning 功能定位benefit segmentation 利益细分brand awareness research 品牌认知调研brand name counterfeiting 品牌名称仿冒brand name generation and testing 品牌名称形成和测试buyer behavior research 购买者行为调研competitive pricing analysis 竞争性定价分析concentrated targeting
12、 集中化战略consumer segmentation studies 消费者细分研究controlled test marketing 控制测试营销core product strategy 核心产品战略Delphi method 德尔菲法differentiated targeting 差异化目标战略direct mail retailing 直接邮寄销售direct selling 直销geocentric orientation 全球中心主义导向geographic segmentation 地理细分global marketing 全球营销global standardization
13、 全球标准化grey market 灰色市场idea generation 创意产生image advertising 形象广告integrated marketing communication (IMC) 整合营销沟通international market potential study 国际市场潜力研究international marketing research 国际营销调研international product life cycle (IPLC) 国际产品生命周期international promotional mix 国际促销组合international public
14、relation 国际公共关系multinational marketing 多国营销penetration pricing strategy 渗透性定价策略predatory pricing 掠夺式定价product user positioning 产品使用者定位product-country stereotype 产品国固定效应purchase behavior studies 购买行为调研relationship marketing 关系营销simulated test marketing 模拟测试营销skimming pricing strategy 撇脂定价策略standardiz
15、ing pricing 标准化定价法undifferentiated targeting 无差异目标战略usage segmentation 使用情况细分use positioning 使用定位user status segmentation 使用者身份细分剑桥商务英语高级术语(5)accident insurance 意外保险accidental death and dismemberment insurance 意外死亡和残疾保险Act of God 不可抗力(enrolled) actuary (注册)精算师air cargo insurance 航空运输保险all risks insu
16、rance 一切险保险annuity 年金beneficiary (保险)受益人business insurance 企业保险casualty insurance 意外保险catastrophic health insurance/critical illness insurance 重大疾病保险claim 索赔claimant 索赔人claim adjuster 理赔人员commercial insurance 商业保险compulsory automobile liability insurance 强制机动车责任险consignment insurance 托运保险contract of
17、 insurance 保险合同contributing insurance 分摊保险coverage 保险责任endowment insurance 养老保险exposure 风险insurance agent 保险经纪人insurance broker 保险经纪人insurance carrier 保险公司insurance solicitor 保险推销员insurer 保险人life insurance 人寿(保)险personal injury insurance 人身伤害保险(insurance) policy 保险单policy holder 保单持有人premium 保费reinsurance 再保险renewal 续保risk 险种，险别，险项risk avoidance 风险规避settlement 理赔tertiary beneficiary 第三受益人the insured 被保险人travel (accident )insurance 旅行(意外)保险underwriter 承保人underwriting cycle 承保周期whole/permanent life insurance 终身人寿保险wrap-up insurance 综合保险written business 承保业务
