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1、Smart Mobile Service:Intelligent,thinks for user,Yang SUNMobile Ubiquitous Communication LabDOCOMO Beijing Labs2009.9.29,Copyright2009 DOCOMO Beijing LabsAll rights reserved,2,Smart Planet,http:/,Copyright2009 DOCOMO Beijing LabsAll rights reserved,3,Internet of Thing,http:/,It enables the Internet
2、to reach out into the real world of physical objects.,http:/www.internet-of-things-2008.org/,RFID,SRC,real-time localization and WSN etc are now bringing it into use.,It closely interlinks the physical world and cyberspace.,Copyright2009 DOCOMO Beijing LabsAll rights reserved,4,Mobile to ubiquitous,
3、Any time,Any where,Any device,Any Person,Mobile service is getting ubiquitous,User can use any mobile service at everywhere,every time,using every device with every person.,Copyright2009 DOCOMO Beijing LabsAll rights reserved,5,Ubiquitous to Smart,Ubiquitous:Accessibility Everywhere,User Centric,Sma
4、rt:Service has intelligence,know when and how to serve user.,Copyright2009 DOCOMO Beijing LabsAll rights reserved,6,Smart Mobile Service:Example,DOCOMO,Shop Guide,Smart Mobile Service:changes with user activity predict user service need,E-Coupon,Home Eye,Virtual Chef,TV series,E-edu,Copyright2009 DO
5、COMO Beijing LabsAll rights reserved,7,DOCOMO:I-concier,http:/www.nttdocomo.co.jp/english/corporate/ir/library/presentation/index.html#090831 IR Presentation,Copyright2009 DOCOMO Beijing LabsAll rights reserved,8,DOCOMO:Social Support,http:/www.nttdocomo.co.jp/english/corporate/ir/library/presentati
6、on/index.html#090831 IR Presentation,Copyright2009 DOCOMO Beijing LabsAll rights reserved,9,DOCOMO:Service Evolution,http:/www.nttdocomo.co.jp/english/corporate/ir/library/presentation/index.html#090831 IR Presentation,2009/7/13,Copyright2009 DOCOMO Beijing LabsAll rights reserved,10,2009/7/13,Copyright2009 DOCOMO Beijing LabsAll rights reserved,Thanks!,