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1、3G终端与移动互联网应用融合方向,赛龙通信技术（深圳）有限公司,赛龙通信技术（深圳）有限公司-全球领先终端通信产品ODM服务提供商,创建于2001年。全球化运作，机构分布在美国、加拿大、法国、韩国和中国，85%的雇员为开发工程师。2002年公司收购飞利浦法国手机设计团队（1000余人），承接飞利浦手机研发管理和技术平台。全球领先的无线终端和模块技术产品供应商，涵盖GSM、GPRS、EDGE、WCDMA/HSPA领域。为全球知名品牌商和移动运营商提供端到到端的通信终端解决方案。2006年实现管理团队收购（MBO）目前研发中心和机构分布于中国深圳、北京、成都、韩国和美国，员工人数达300人。与全球
2、领先的软件、平台、渠道、运营商和品牌上建立战略性合作伙伴关系,提供全球领先的ODM产品设计服务,全球分布,Our products have been sold to:AsiaAfricaNorth AmericaSouth AmericaWest Europe East Europe,Cellon resources:China(HQ/SCM/CTSO)Canada(CTSO)US(PRGM MNGT;CTSO)Brazil(PRGM MNGT;CTSO),EMS resources(CKD;SKD):China(CKD)India(SKD)Brazil(CKD;SKD)Mexico(CKD
3、;SKD)Argentina(SKD)Venezuala(SKD)Iran(SKD),FIGURES,Cellon Core Values,VALUE TALENTSFoster professionalism and excellence,CREATE ADDED VALUEEnhance innovation and operation efficiency,CUSTOMER FOCUSAiming constantly for continuous improvement and customer satisfaction,Shaping Communications,Operators
4、 that We Have Customized for,Leading ODM for WirelessTerminals and Modules,Strategic Partners,Shaping Communications,Key component suppliers,Third party SW companies,Leading ODM for WirelessTerminals and Modules,融合创造机会-挑战与对策,关注数据1973年4月1969年12月截至2008年12月底：全球手机注册用户 41亿，普及率61.1%；固话注册用户 12.7亿，普及率18.9%截
5、至2008年12月底：中国移动电话用户 6.41亿；互联网用户 2.98亿，规模居世界之首,Convergence of Mobile and Fixed Network,Ever-growing network bandwidthEver-strengthening terminal capabilityConstantly increasing mobile applicationsConvergence of fixed internet and mobile network is already out there,Fixed InternetDial-up modemDSL T1,W
6、irelessNetwork Developing,Mobile Terminal Developing,Mobile Services Developing,Terminal capability is changing the markets,1.Increasing multimedia functionality&services,MP3,TV,Camera,Navigation,2.Terminals-their role in delivering a Web experience Software becomes king Web runtime architecture Per
7、sonalizing the mobile internet,3.Fast Internet accessMore devices/applications Laptop mobile phones web tablets MID/PCD Pervasive communication,the physical embodiment of Moores law,2G/3G IPbackbone,2G SGSN,3G SGSN,BG,ChargingGateway,GGSN,Firewall,Firewall,Firewall,GSM/GPRS/EDGE/WCDMA Packet Network
8、,Wireless LAN,GSM/GPRS/EDGE/,3G Wireless WCDMA,Firewall,2G&3G环境应用融合,Application Solutions to Enterprise Customers Wireless City/Mobile Policeman/Inquisitor AssistantUnwire Hospital Mobile Lottery,Operation Supporting SolutionsBilling and customer careCall CenterNetwork ManagementService Management,S
9、I ServicesUnwire Campus based on WLAN,Mobile Computing Service Enabling MiddlewareMobile Sync ManagerPushServer,SMG,ISMG,Uni-SMG,Micro-Payment,NMSS,USSD GW,PSS,EMISSLSPP/LBS Business System,Embedded Platform&MiddleAndroidW MobileMedia PlayerWeb 2.0 based BrowserBarcode ReaderBluetooth Protocol Stack
10、Embedded ApplicationsMobile Navi/LBSMobile TVPIM,IM,Chat,Target Usages and Users,Access Info&Locate,Be Entertained,Stay in Touch,Be Productive,Social NetworkingVoIP,Chat,IMBrowsingVideo ConfBlog,Video,TVGamesPicturesMusicBrowsing,DirectionsPOI,LBSNews,SportsShoppingBrowsing,InternetCollaborationCommunicationDatabasesEnterprise Apps,产业机会,传统产业链调整升级运营商引导新技术-Widget、Web2.0、SNS、Browser、富媒体、云计算架构等新兴市场-M2M、行业,产业挑战,产业政策完善和扶持盈利模式创新终端产业链移动互联网产业链业态变化-人才、布局能力、合作创新能力、融资能力等协同效应的建立,结论？谢谢!文晖高级副总裁兼中国区总经理Rick.wencellon-,
