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1、10-year anniversary Guangzhou Puratos Food Ltd.广州焙乐道食品有限公司十周年,1995-2005,Offering top quality ingredients我们供应优质的原材料Helping you innovate帮助您开发新产品Providing personalised services提供量身定做的服务,Our fundaments 我们的基本原则,广州焙乐道食品有限公司自1995年成立以来,致力于帮助全国各地的面包制造者，糕点制造者和巧克力制造者发展他们的业务。,Guangzhou Puratos Food Ltd.is dedic
2、ated tobakers,patissiers andchocolatiers national wide since it was established in 1995.,Our Vision 我们的信念,我们相信人们将越来越重视食品的质量.We believe that people will attach more and more importance to the quality of their food in the future.,Our Mission 我们的使命,Our passion is to help bakers,patissiers and chocolati
3、ers around the world be successful with their business.,我们的任务是帮助世界范围内的面包师，糕点师和巧克力制作者发展他们的业务。,Adapting to a changing world与时并进,customer expectations客户期望的提高consumer habits消费习惯的改变,Changes in:市场的不断发展表现于:,Changes in the way we work市场的改变让我们调整了工作方式,Evolution of our commitment为您提供更优质的产品和服务,Changes in consum
4、er habits消费习惯的改变,Consumers have become increasingly demanding in various ways 现今,消费者对食品提出越来越多的要求：,Taste 味道好Health 健康Convenience 方便Pleasure 享受Food safety 食品安全,Changes in consumer habits消费习惯的改变,Changes in consumer expectations消费者的期望越来越高,Changes in perception&meaning of对食品质量的要求也越来越高,“quality”质量,Adaptin
5、g to a changing world与时并进,Changing demands 不断变化的消费需求让我们,A new structure 提出新的发展策略customer oriented 以消费者需求为导向3 strategic business units 在3个策略性领域同时发展,Bakery面包,Patisserie糕点,Chocolate巧克力,For the benefits of our customers从顾客的利益出发,To better respond to your expectations,we will:为了更好地满足您的需求,我们将会做好以下工作:,inten
6、sify our partnership with you加强与您的合作关系share the same goal:delight the consumer与您一起开发出 令消费者满意的产品,offering you top quality products为您提供优质的产品helping you innovate帮助您开发新产品enabling you to develop your business使您更好地发展您的业务,For the benefits of our customers从顾客的利益出发,We are committed to:我们致力于:,For the benefits
7、 of our customers从顾客的利益出发,Our new logo expresses our commitment:焙乐道的新标志传递了我们对您的承诺:,We want to be your“Reliable partners in innovation”我们希望成为您“锐意创新的可靠伙伴”,The unicorn 独角兽:symbolises ethics and courage象征着职业道德和勇气stands for our company values代表着我们公司的价值观,Company values公司的价值观,Reliable partners.可靠的伙伴.,.in i
8、nnovation.锐意创新,职业道德,团队精神,质量,热情,远见,勇气,Gradual implementation循序渐进地实施新的企业形象识别系统,During 2005&2006,we will gradually:在2005 年至 2006 间,我们将会逐步做好以下工作:,implement the new identity实施新的企业形象识别系统introduce new packaging that is 采用新的包装more efficient 新包装更加实用方便more environmental-friendly 更加环保communicate about the new
9、logo让合作伙伴熟悉我们的新标志,Implementation new identity实施新的企业形象识别系统,Vehicles 车辆,Stationery文具,Presentations 演示文稿,Implementation new identity实施新的企业形象识别系统,Website 网页,Newsletter 公司杂志,Brochures&flyers产品手册 和 宣传单张,New packaging新的产品包装,Our commitment我们的承诺,We will demonstrate to you to what extent we can be我们将向您展示焙乐道如何成为您:,“Reliable partners in innovation”“锐意创新的可靠伙伴”,Thank you for your dedication.感谢您的支持与合作!,
