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1、Introduction to PayPal Payment Solutions,PayPal is:SecureSimpleFast,PayPal Helps Bring You New Customers,2,Drivers of ConsumerDemand for PayPal,Opportunities for Merchants,The PayPal Opportunity,3,PayPal Growth,PayPal helps you grow your business,141M accounts31%yoy volume growth190 countries70+curr
2、encies1000s of merchants add PayPal every year,PayPal is the safer,easier way to get paid by online shoppers around the world.,Understanding the Payment Processing Network,4,IndividualsMerchant seller of goodsCustomer buyer of goods,The Payment Network Provides Processes and Services,5,Authorization
3、 Process,Customer decides to make an online purchase and inputs credit card information,Merchants website receives customer information and sends it to a payment processing service,Payment processing service routes information to processor,Processor routes information to bank that issued customers c
4、redit card(issuing bank),Issuing bank sends authorization(or declination)to processor,Processor routes transaction results to payment processing service,Payment processing service sends results to merchant,6,Settlement Process,7,Merchant informs the payment processing service to settle transactionsP
5、ayment processing service sends transaction information to the processorProcessor checks the information and forwards settled transaction information to the issuing bankIssuing bank transfers funds to the processorProcessor routes funds to the acquiring bankAcquiring bank credits merchants bank acco
6、untIssuing bank includes merchants charge on customers credit card account,7,PayPal Provides an All-in-One Solution for Online Merchants,8,Customers issuing bank,Merchants acquiring bank,Customer,Merchant,Processor,Payment Processing Service,Protecting the security of a merchants information is the
7、top priority at PayPal.,Understanding the Risks of Internet Fraud,9,An estimated$2.8B USD was lost to online fraud in the U.S.and Canada in 2005The rate of credit card fraud for online sales is three to four times higher than the overall fraud rate,Authentication is a challengeHackers can break into
8、 a merchants networkHackers can also steal customer identities Multiple access points for break-ins,Vulnerabilities abound,leading to losses,Common Fraud-Related Risks,10,Using stolen information to open new credit cards,Issuing unauthorized credits or payments,Identity theft,Cash theft,Accessing a
9、payment network to complete fraud,Accessing payment networks,Using a stolen credit card to purchase goods and services,Product theft,Chargebacks,A cardholder disputes a credit card purchase,How to Protect Your Business Against Fraud,11,Transaction LevelEnsure each transaction you accept and process
10、is valid,and be careful in reviewing suspicious transactions because some may be valid.,Account LevelMake sure only authorized users have access to your payment gateway account,and be alert for suspicious account access patterns.,Network LevelEnsure your perimeter is defended against unauthorized ac
11、cess.,1,2,3,Your Disclosure Policy Tells Customers that You Are Honest and Dependable,12,Business Description Explains what the company does,Shipping Policy Details shipping terms,shipping classes offered,&expected delivery timeframe,Privacy Policy Describes how the company treats and protects custo
12、mers information,Return Policy Provides clear guidelines on how a return is handled,Contact Information Makes it easy for customers to get in touch with the merchant via different communication channels,Compliance with PCI Data Security Standards Must Be Followed,13,Protect Cardholder Data,Maintain
13、a Vulnerability Management Program,Implement Strong Access Control Measures,Regularly Monitor and Test Networks,Maintain an Information Security Policy,Protect stored cardholder data Encrypt transmission of cardholder data across open,public networks,Use and regularly update anti-virus software Deve
14、lop and maintain secure systems and applications,Restrict access to cardholder data by business need-to-know Assign a unique ID to each person with computer access Restrict physical access to cardholder data,Track and monitor all access to network resources and cardholder data Regularly test securit
15、y systems and processes,Maintain a policy that addresses information security,PayPal Offers the Payment Solution that Meets Your Business Need,14,PayPal Products,Scenario#1Accept online credit card payments with minimal effort,Scenario#2Build an all-in-one solution for accepting web,phone,fax and ma
16、il payments,Scenario#3Accept PayPal,keep current payment processor,Scenario#4Provide a secure connection from your online store to your merchant account,Selecting the Right Product for Your Business,15,Whats Next?,Start Accepting Payment with PayPalSign up for PayPal Account Now!Subscribe to Our Eco
17、mmerce Blog Learn more on Fraud Alert System,PayPal Shopping Cart for Small&Mid-Sized Business,Selling Online?Offer your customers security and convenience with PayPal.Using PayPal to process payments within your online store allows you to accept credit,debit and PayPal payments.webShaper e-commerce
18、 is fully integrated out of the box with PayPal.Simply select PayPal as a payment option and enter your user ID and password to start taking PayPal payments from your e-commerce site.Test Drive it Today!Logon to http:/DEMO,PayPal E-commerce Store Solution,The information contained in this document r
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