外顶尖商学院mba案例分析英文.ppt

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1、,PowerPoint Timesaver.,2,Introduction,This file PowerPoint Timesaver contains a large number of preformatted dummy slides that are ready to be copied and pasted onto your own presentation for further processing,therebydramatically reducing lay-outing and formatting timeensuring consistency of lay-ou

2、t throughout your presentationThe structure of the slides is conform:Headings:20 points Bold VerdanaSub-headings 16 points VerdanaBullet slides according to template(automatic),jump-in with Tab,jump-back with Shift-TabText 14,12 or 10 points VerdanaFootnotes 8 points Verdana,*Excluding special chart

3、s(Bubble,Merrimekko,Skyline,Brickyard etc.);these are available to licensed practitioners through the StratBridge Strategic Surveyor tool,3,Generic Blocks,Circles and Arrows-Copy/Paste the Objects Below or Use the Paint Brush on the Formatting Toolbar to Copy Colors onto Other Objects,1,1,Standard D

4、ark BlueRGB Code:51-102-153,Standard Light BlueRGB Code:222-211-182,GreenRGB Code:153-204-000,Preferred Colors,1,4,All charts in this document comply to this global PowerPoint palette,R=9G=29B=93,R=156G=209B=0,R=221G=210B=181,Primary colours,Highlight colors using standard PowerPoint palette(charts&

5、diagrams),To be used as an accent or highlight color only,To be used as a background color behind charts and graphs only,The color palette has been adjusted in PowerPoint to allow for better onscreen projection,R=161 G=61B=58,R=89 G=110B=110,R=102 G=51B=104,R=145 G=125B=74,R=151 G=115B=174,R=220 G=1

6、30B=64,R=87 G=125B=61,R=84 G=156B=181,5,Agenda,Structured textGraphsPicturesService Line Charts,6,Text Blocks-Unrelated List,.,.,.,.,.,.,.,.,.,.,7,Text Blocks-Causes and Effects,.,.,.,.,.,.,.,.,.,.,Subtitle comes here,8,Text Blocks-Matrix,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,Subtitle comes here,9,T

7、ext Blocks-Cause and Effect,.,.,.,.,Subtitle comes here,10,Text Blocks-Sequence of Causes and Effects,.,.,.,.,.,.,Subtitle comes here,11,Text-Sequential Vertical,.,.,.,.,.,.,.,.,Subtitle comes here,12,Text-Making Points,.,.,.,.,.,.,Subtitle comes here,13,Text-Bullits,.,.,Subtitle comes here,14,Text

8、Blocks-Influencing,.,Subtitle comes here,15,Text Blocks-Leading to,.,.,.,.,.,Subtitle comes here,16,.,Text-Enveloping Elements,.,.,.,.,.,.,.,Subtitle comes here,17,Text Blocks-Elements Leading To,.,.,.,.,.,.,.,.,.,.,Subtitle comes here,18,Text Blocks-Resulting From,.,Subtitle comes here,19,Text-Inte

9、rrelations,.,.,.,.,.,Subtitle comes here,20,Multiple Boxes,.,.,.,.,.,.,.,.,.,.,.,.,21,Org Chart,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,Subtitle comes here,22,Logic Tree-One Level Plus Text,.,.,.,.,.,.,.,.,.,Subtitle comes here,23,Logic Tree-Two Levels,.,.,.,.,.,.,.,Subtitle comes here,24,Logi

10、c Tree-Vertical,.,.,.,.,.,.,.,.,.,.,.,.,.,Subtitle comes here,25,Driver Tree-Arrows Showing Trend,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,Subtitle comes here,26,Driver Tree-Arrows Showing Base Trends,.,.,.,.,.,.,.,.,.,.,.,.,.,Subtitle comes here,27,Driver Tree-Moons Showing Base Trends,.,.,.,.,.,.,.

11、,.,.,.,.,strong,weak,Subtitle comes here,28,Driver Tree-Text with General Trends,.,.,.,.,.,.,.,.,.,.,Subtitle comes here,29,Driver Tree-Expanded Text,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,30,Range of possible outcomes,Uncertainties,.,.,.,.,.,.,.,Range of Outcomes,.,.,.,.,.,.,.,.,.,.,Subtitle comes h

12、ere,31,Standard Table-bulleted cells,Subtitle comes here,32,Standard Table Layout,Subtitle comes here,33,Agenda,Structured textGraphsPicturesService Line Charts,34,Bar Chart-Stacked,Source:.,Units,Charttitle comes here,35,Bar Chart-Two Stacked,Source:.,Units,Charttitle comes here,Units,Charttitle co

13、mes here,36,Bar Chart-Three Stacked,Source:.,Units,Charttitle comes here,Units,Charttitle comes here,Units,Charttitle comes here,37,Bar Chart-Four Parallel,Source:.,Units,Charttitle comes here,Units,Charttitle comes here,Units,Charttitle comes here,Units,Charttitle comes here,38,Bar Chart-Paired,Sou

14、rce:.,Units,Charttitle comes here,39,Bar Chart-Two Paired,Source:.,Units,Charttitle comes here,Units,Charttitle comes here,40,Column Chart-Stacked,Source:.,Units,Charttitle comes here,41,Column Chart-Two Stacked,Source:.,Units,Charttitle comes here,Units,Charttitle comes here,42,Column Chart-Paired,

15、Source:.,Units,Charttitle comes here,43,Column Chart-Two Paired,Source:.,Units,Charttitle comes here,Units,Charttitle comes here,44,Column Chart-Multiple,Country,Units,Country,Country,Country,Country,Charttitle comes here,45,Pie Chart,Source:.,Charttitle comes here,46,Radar Chart,Charttitle comes he

16、re,47,Line Chart,Source:.,Units,Units,Straight Line,Dotted Line,Green Line,Charttitle comes here,48,Line Chart-Two,Source:.,Units,Units,Straight Line,Dotted Line,Green Line,Charttitle comes here,Units,Units,Straight Line,Dotted Line,Green Line,Charttitle comes here,49,Waterfall Chart,Units,Source:.,

17、Charttitle comes here,50,Wave Chart,Ease of Implementation,Benefits,Wave 1,Wave 2,Wave 3,Source:.,High,High,Low,Low,Initiative,Initiative,Initiative,Initiative,Initiative,Initiative,Charttitle comes here,51,Driver Tree Chart/Dupont Chart,.,.,.,.,.,.,X,Source:.,-/-,-/-,Subtitle comes here,52,Agenda,S

18、tructured textGraphsPicturesService Line Charts,53,Moons,Subtitle comes here,54,Traffic Lights,Negative,Neutral,Positive,Subtitle comes here,55,Arrows,Positive,Neutral,Negative,Subtitle comes here,56,Donuts,strong,weak,Subtitle comes here,57,Timeline,Milestone,Milestone,Milestone,Milestone,Subtitle

19、comes here,58,Value Chains-Loose Arrows,.,.,.,.,.,.,.,.,.,.,.,.,Subtitle comes here,59,Value Chains-Touching Arrows,Subtitle comes here,60,Interrelated Stages,.,.,.,.,.,.,.,.,.,.,.,Subtitle comes here,61,Movements,.,.,.,.,.,Subtitle comes here,62,Circle-Overlapping Arrows,.,.,.,.,.,.,Virtuous,Viciou

20、s,Subtitle comes here,63,Circle-Integrated Arrows,Virtuous,Vicious,Subtitle comes here,64,Closed Loop,.,.,.,.,.,Subtitle comes here,65,Process Ending in a Closed Loop,Subtitle comes here,66,Wheel of Fortune,Subtitle comes here,67,Puzzle-Four Pieces Fitting Together,Subtitle comes here,68,Puzzle-Five

21、 Pieces Fitting Together,Subtitle comes here,69,Puzzle-Pieces Not Fitting Together,Subtitle comes here,70,Puzzle-Pieces Might Fit Together,Subtitle comes here,71,Quotes,Subtitle comes here,72,Circles of Influence,Subtitle comes here,73,Eggs,.,.,.,Subtitle comes here,74,Circles-Interrelated,.,.,.,Sub

22、title comes here,75,Circles-Overlapping,Subtitle comes here,76,Expansion,.,.,.,.,.,.,.,.,Subtitle comes here,77,Cube,Subtitle comes here,78,Maps-Netherlands,Subtitle comes here,79,Maps-Western Europe,The World,ungroup to select countries,Subtitle comes here,80,Life Cycle-Generic,Units sold,Time sinc

23、e launch,Product A,Product B,Product C,Product D,Subtitle comes here,81,Life Cycle-Countries,Emerging,Mature,DevelopmentStage,Netherlands,Sweden,U.K.,France,Italy,Germany,Subtitle comes here,82,Cost Curve,Cost/unit,Cumulative Volume,.,.,.,.,Subtitle comes here,83,Downward and upward slopes,1,2,3,Tim

24、e,3,2,1,Time,Subtitle comes here,84,RecognitionFor Teaching,RecognitionOf Research,85,Funnels,Subtitle comes here,86,Building blocks,Subtitle comes here,87,Spectrum,.,.,.,.,.,.,.,Low,High,Subtitle comes here,88,Balance,Subtitle comes here,89,Cross,.,.,.,.,Subtitle comes here,90,Pyramid,.,.,.,Subtitl

25、e comes here,91,History,xxxxx2005,Subtitle comes here,92,Trackers-Place in Top Right Corner of Slide,Subtitle comes here,93,Agenda,Structured textGraphsPicturesService Line Charts,94,Generic Strategy Development Framework-English,Environmental Analysis,Business Imperatives,BusinessDefinition,Busines

26、sConstraints,BusinessImperatives,External Analysis,Internal Analysis,Key Insights,Strategic Options Analysis,Strategy Implementation,ImplementActionPlans,MonitorActionPlans,Actie-plannen,Strategic Options,Risk and Reward,Strategic Direction,Reassess the Business Imperatives,Desk Research and Intervi

27、ews,Interviews and Workshops,Workshops and Analyses,Business Plan Writing,Crea-tivity,Subtitle comes here,95,Generic Strategy Development Framework-Dutch,Externe en interne analyse,Bepaling uitgangspunten,Missie en Visie,Rand-voorwaar-den,Uitgangs-punten,Externe Analyse,Interne Analyse,Inzicht,Strat

28、egische keuze,Implementatie,Plannen,Meet-punten,Actie-plannen,Strategi-sche opties,Rende-ment en risicos,Strategie,Heroverweeg de uitgangspunten,Desk research en interviews,Interviews en workshops,Workshops en analyses,Uitwerking plannen,Creati-viteit,Subtitle comes here,96,Strategy Development-The

29、Fish,ChosenStrategy,Projects&Resources,Monitoring,Financial Position,Strategic Position,Capital Market,Economic Profitability,Growth,Commercial Market,MarketAttractiveness,Competitive Position,Insight,CSFs&KPIs,Strategic Issues,Scope&Context,Creativity,Scenarios&Options,Subtitle comes here,97,Strate

30、gy Development-The Loop,CAPITAL MARKET,MANAGED PERFORMANCE,Strategy Execution,Strategy Formulation,Dynamic Strategy,COMMERCIAL MARKET,STRUCTURE&RESOURCES,Strategic Position,Strategic Position,Competitive Position,Market Attractiveness,Scope&Context,Strategic Issues,Insight,Value Creation,Financial P

31、osition,Growth,Economic Profitability,Critical Success Factors&Key Performance Indicators,Performance Monitoring&Incentive Compensation,Organizational Architecture,Projects&Resources,Chosen Strategy,Scenarios&Options,Creativity,Subtitle comes here,98,Backward Strategic Planning Framework,TIME,GOAL,A

32、ctions driven by strategy,Where are we now?,Mission:Why are we in business?,Values:What are our enduring principles and beliefs?,Vision:Where do we want to be in 2010?,Strategy:How do we get there?,Subtitle comes here,99,Incremental versus Dynamic Strategic Planning Framework,Versus,Incremental Plan

33、ning Process,Dynamic Strategic Planning Process,IncrementalismOne reason why companies stagnate,TIME,GOAL,Where weare now?,Actions taken in response to circumstances,Where can we be next year?,FocusOne reason why companies grow,TIME,GOAL,Actions driven by strategy,Where are we now?,Vision of where w

34、e need to be five years from now,100,Strategic Disciplines,.,.,.,Subtitle comes here,101,Activity Map-Generic,.,.,.,.,.,.,.,Advantaged,Neutral,Disadvantaged,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,Subtitle comes here,102,Activity Map-Very Detailed,Geograph

35、ic markets,Distribution channel,Customer,End use,Industry,System design/Application engineering,Installation,Service,Customised,Standard,Sub-systems,Food packaging,Canning,Bottling,System,Sales force,OEM,Direct,Independent,Agent,MNC,Regional,National,N.America,L.America,W.Europe,E.Europe,Middle East

36、&Africa,Asia,Japan,Australasia,Liquid,Hybrid,Dry,Processed,Pumps,Valves,Homogenisers,Tubular heatexchangers,Food Processing,Evaporators,Tanks,Other,Ohmic heaters,Freezers&Refrigerators,Plate heatexchangers,Separators,Air treatment,Automation,Wrapping,Dryers,Cartoning,Systems,Subcontractor management

37、,3rd party maintenance,Upgrades/modifications,Contract,Time/material,Own maintenance,Conveyer systems,Aseptic processing systems,Blow moulding equipment,Filtration equipment,Thermal&energy technology,Control systems,Sealing,Labelling,Global Standard,Dairy,Brewing,Soft drinks,Juices,Cheese,Ice Cream,

38、Baked,Snacks/Confectionery,Cereals,Soups/sauces,Baby Food,Oil/fats/margarines,Project management,Filling lines,New business strengths,Installed base strengths,Canning,Bottling,Pumps,Valves,Homogenisers,Tubular heatexchangers,Evaporators,Tanks,Ohmic heaters,Plate heatexchangers,Separators,Wrapping,Dr

39、yers,Cartoning,Sealing,Labelling,Filling lines,Convenience food,Customer DIY,Spareparts,Freezers&Refrigerators,Automation,Conveyer systems,Aseptic processing systems,Blow moulding equipment,Filtration equipment,Control systems,Strong position,Average,Weak position,No position,103,Activity Map-Compet

40、itor Overview,.,.,.,.,.,Advantaged,Neutral,.,.,.,.,.,.,.,.,.,Disadvantaged,Subtitle comes here,104,Activity Map-Synergy Analysis,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,Advantaged,Disadvantaged,NM,A,Average,.,.,.,.,.,.,.,.,.,.,B,Subtitle comes here,105,Activity Map-Synergy Summary,A,B,

41、NewCo,+,=,Advantaged,Disadvantaged,NM,Average,.,.,.,.,.,.,.,.,.,Subtitle comes here,106,Activity Map-Ranges of Activities Across Value Chain,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,.,Stage.,.,.,.,.,.,Stage.,Stage.,Stage.,Stage.,Stage.,.,.,Subtitle comes here,107,Activity Map-Competitive Groups,Activity,Co

42、mpetitive Group(sample companies),.,Competitive advantage,Activity,Activity,Activity,Activity,Activity,Competitive Group(sample companies),.,Activity,Activity,Activity,Activity,Activity,Competitive Group(sample companies),.,Competitive advantage,Activity,Activity,Activity,Activity,Activity,Competiti

43、ve Group(sample companies),.,Activity,Activity,Activity,Activity,Subtitle comes here,108,Portfolio Matrix,Competitive Position(Returns compared to Industry Average),Market Attractiveness(Industry Average Returns above Cost of Capital),ROCE CoC,ROCE CoC,ROCE=CoC,high,low,low,high,Charttitle comes here,109,Five Forces,Competitors,Customers,Suppliers,Substitutes,New Entrants,Strong,Moderate,Weak,Subtitle comes here,110,Document Control-For Internal Use Only,

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