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1、封面:不必想象 No Imagination御花苑LOGORoyal Garden LOGO物质的视觉,不必想象No Imagination on Physical Vision有人说,这是成就后的生活Somebody says, this is life after achievement有人说,能住这样的地方Somebody says, living here有人说,这个地方,东莞不会再有第二个Somebody says, here is unique in Dongguan原有的物化的视觉抛彻了意念的想象,成就了一个自我凝重的阶梯。When the original physical v
2、ision abandoned the imagination, a hard ladder was created.如此生活着,人类的终极意识形态,不容想象!Living like this, mans ultimate ideology will not possible to be imagined!目录 Contents序言 Preface第一篇章:视网膜的识别意识:东莞首席山水别墅Chapter 1: the retinas identification: the chief landscape villas in Dongguan第二篇章:物化的视觉想象:生活文化Chapter 2
3、: the substantial visional imagination: life culture第三篇章:瞳孔养德哲学:山水资源体系Chapter 3: the philosophy of pupils moral cultivation: water and mountain resources systems第四篇章:晶状体的不平衡论:建筑形态Chapter 4: Unbalance of lens: the construction第五篇章:势必告别粗俗运动:休闲度假Chapter 5: Say goodbye to vulgar movement: leisure vacati
4、on序言 领悟想象PrefaceUnderstanding imagination接到御花苑拍摄通知,我为之一震,同时欣然赴约,这足以运用我们的睿智去鉴赏一个别墅地产项目的品质。拍摄很仓促,却是感慨颇见浩荡。10年御花苑,20年东莞,从一个山水农庄到一个山水别墅,见证了东莞的历史,也见证了人类为东莞创造的奇迹。我们用心去雕琢手中的相机,似乎怎么也拍不出心中的澎湃。Receiving the notification of the photograph for Royal Garden, I felt shocked and accepted delightedly, because it pr
5、ovides me a good opportunity to appreciate the quality of villas-a real estate project with my sagacity. A rush photograph offers me a deep emotion. From a farm to a landscape villas, Royal Garden of 10 years, witnesses the history of Dongguan of 20 years and the miracles in Dongguan created by huma
6、n. We tried hard in the camera, but failed in expressing our surging emotions.为了尽早将我们的眼睛放大出去,早日与人们见面。让无数生活在东莞的人能更深层次地了解御花苑这个充满传奇色彩的居住宝邸,我们拍摄历时仅仅一天时间。站在一个平常人的角度,本着真实的眼光,拍摄御花苑原生态的自然风光。研读这个天生丽质的微小宇宙空间,这一次,我们似乎动用的生平从未有过的认真和细致。也是我们第一次真正深入阅览了御花苑项目区域内的水濂山、水濂湖、荔枝林、沙滩、游艇、雕塑、小路、3公里长的水岸、御花苑的原有民居、别墅、私家园林、泳池、会所服
7、务等等。如同翻开一本不为人所知的画卷般,我们用自己的眼睛和镜头发现这一切、记录这一切。In order to let numerable people living in Dongguan deeply understand Royal Garden, a precious villas full of legend as soon as possible, we only spent one day in photographing the original natural scenes of Royal Garden, studied this pretty tiny space with
8、 my best carefulness by taking ourselves as ordinary. This is our first time that we deeply read what is around Royal Garden: Waterfall Hill, Waterfall Lake, Lichee Woods, sand beach, yachts, sculptures, alleys, water bank of 3 kilometers, and what belongs to Royal Garden: the original dwellings, vi
9、llas, private gardens, swimming pools, and clubs, and so on. Just like an untouched pictures, we discovered and recorded everything here with our eyes, our cameras.尽管这只能是静态的表达,但我们还是希望能以此,让人们了解我们真诚的目光,通过我们的眼睛去认识御花苑,去了解不为人所醉身的一片风景领地,一种人居环境、一种人文精神。这便是我们的出发点。Although it is static expression, by which we
10、 sincerely hope that people can know Royal Garden, an area with scenes, a place for living, and a cultural spirit through our eyes.愿读者能喜爱、可以读到通过瞳孔折射出中的物象!May readers like and read things refracted from our lens!也许,这种生活,不必想象。Probably, this life, you can get with no imagination.10双眼睛,10种主张10 pairs of
11、eyes, 10 opinions(10位记者的介绍及个人主张)(Introductions and personal allegations of 10 reporters)我们说得再多,你也无法相信好处有多少。Our words are not possible to let you believe all advantages.只有请你全家一起前来鉴赏,才能领会其中的精华。Warmly welcome your whole families here to know its soul.第一篇章:视网膜的识别意识Chapter 1: The retinas identification X
12、X报记者心语:东莞首席山水别墅,横看成岭侧成峰Words of reporter from XX Newspaper, The chief landscape villas in Dongguan, with water and mountain在我理解:御花苑的气质在于他超乎寻常的想象力,或许,身处其中,视网膜的识别意识会发生不自觉的反差和错离。实际上,我以为,这正是身临其境的奥妙,如果100年生存在这里,别墅的价值即将发生价值的转变。According to me, the features of Royal Garden come from its ability to afford p
13、eople extraordinary imagination, although the retinas identification may become inaccurate naturally when you are in Royal Garden. As a matter of fact, it is the advantages of being inside it. Living here for 100 years, the value of these villas will be different.想象的代价=欲望增值Cost of imagination = incr
14、ement of anxiety所以,不必想象,眼见为实!Therefore, no imagination, and take what you see as true!超越现实的想象,带领欲望的行程冲破世俗。山水别墅,非想象之生存领域,仁者仁安,智者智取。不必想象,眼见是实。Go beyond the realistic imagination and lead the anxiety to break the common customs. Bing a living place out of imagination, the landscape villas will be the d
15、welling for the wise and those with humanity. No imagination, and take what you see as true!历史,不完美,除非,御花苑改写轨迹History, is not perfect, only if, Royal Garden can change its way ahead.对于生活,如果你不喜欢变革,那么你将跟这个世界绝缘。如果你不善于改变,那么你也将同御花苑的生活绝缘。If you dont like reform in life, then you will be isolated by the wor
16、ld. You will be also insulated from life in Royal Garden if you prefer to no change.在御花苑浪费两样东西都值得:1.时间;2.金钱It is worthy to waste two things in Royal Garden: time and money.人类最宝贵的东西只有两样:时间和金钱,二者不可互换,却也无法计算得失。The most precious of human is only two: time and money, which can not be changed into each ot
17、her, and be defined as success and failure.在御花苑,浪费的每一秒都不可以计量金钱。In Royal Garden, each second wasted can not be simply calculated via money.如果每天去一次公园,消费200元为出色的山水景观喝彩,那么人生数万日生存已愈千万;If once a day you spend $200 in a park and applaud for its beautiful scenes, during your whole life, it will cost you mil
18、lions dollars.如果每天去一次健身中心、去一次氧吧,消费以200元计,已达千万;If once a day you spend $200 in body-building center and oxygen bar, during your whole life, it will cost you millions dollars.如果每周去一次沙滩俱乐部,乡村俱乐部,以100元计,也已百万;If once a week you spend 100 in sand beach club and county club, during your whole life, it will
19、 cost you million dollars.如果每月去一次湖心游艇商谈业务,每小时以800元计,不下百万;If once a month you spend $800 every hour in negotiating business in Lake Center yacht, it will cost you million dollars.如果日日同身边的泳池为床,如果日日有小鸟、松鼠为伴,如果时时有出入安全大使保护,如果天天有千株荔枝数养眼。If daily swing pool, daily birds and squirrels, daily security guards
20、, daily lichee woods“挑剔”判了死刑Being censorious was sentenced to death挑剔的眼光经历了多轮的淘汰,却最终面对御花苑,获得极刑。行一步,而知意外丛生。比想象更诧异的获取,只在此时,此地。After multiple rounds of elimination through contest, finally, censorious eyesight has to face Royal Garden where it was sentenced to death. Each step brings lots of surprises
21、and your can find more amazing here than imagination at this time.填补市场空白Filling market vacancy 市场从来不缺少别墅,却是常见视网膜的识别意识凌乱。这个镜头,适时扭转这种市场的空白。让别墅回归山水真实。Market has never been short of villas, while you will always find confusing identifications of retina. This camera can fill the market vacancy and bring
22、you true villas with landscape.物理定律决定居住指数Physical laws determine the dwelling index每天呼吸十万比别处更清澈的氧离子;每天享受比别处更纯净的芬多精;每天享受不美妙视听的鸟叫蛙鸣;每天感染碧波彩霞的多彩色调Everyday 100,000 cleaner oxygen ions can be breathable here; everyday purer pythoncidere can be smelt here; everyday beautiful voices of birds and frogs can
23、be reachable; everyday colorful rosy clouds can be enjoyable here御花苑别墅价值论Values of Royal Garden Villas首席山水别墅,价值自成一体。The chief landscape villas are really valuable.生态健康体系、休闲度假体系、区域价值体系、生活文化体系、别墅素质体系,成就别墅高尚价值论。Ecological heath systems, leisure vacation systems, regional value systems, life culture sys
24、tems, villas quality systems. All together brings the noble values of these villas.青天、白云、湖水、山坡Blue sky, white clouds, lake water, braes无非为了They are for nothing but 人与领土的革命The revolution between human and land第二篇章:物化的视觉想象Chapter 2: the substantial visional imaginationXX报记者心语:再塑生活文化,上下皆真实Words of repo
25、rter from XX Newspaper: Rebuilding life culture, creating truth up and down踏步御花苑,只是理解为生活文化即将再上新台阶。虽有些许梦魇成分,却也真实确凿。着实将物化的视觉高度完美。生活情景至真,生活文明至善。人生境界止于此。Walking in Royal Garden will be defined as new improvement in your life culture. Although it has some nightmares, but it is totally true and makes the
26、physical visions perfect. It is the truest life scene and the best life civilization where life bourn is rested.反常还是不合情理?Abnormal or unreasonable?富人的许多做法,在我们常人看来好象反常和不合情理Lots of behaviors of the rich, ordinary persons may take them as abnormal and unreasonable.意识划分财富/行为的“异化”使得前瞻者重新分配财富,他们以不同于普通人的意识审
27、视财富,正如同美国人用发展的眼光看中国,我们以同样的眼光看这里,新生的80万平米御花苑,最终创建CBD最近辐射板块的新贵族人生。Foreseers try to reallocate the wealth due to different views on the wealth or behaviors, and study the wealth with a different opinion from the ordinary persons. We consider this 800,000 m2 Royal Garden the nearest way to new noble liv
28、es around CBD, with the same developing attitude as Americans treats China.低调的奢侈Low profile luxury自公元2005年春天开始,人们开始对生活定格在低调的奢侈上。发现与家人一道,亲密生活的涵义在与非想象的物化的现实。Since the spring of 2005, people start to define life as low profile luxury. Close lives with families are reality with no imagination.道可道可道Roads
29、车过,叶舞。急速与顺畅,让道路成为追逐时间的跑场;Car passing, leaves dancing. Speedy and easy driving makes roads raceways for time chasing. 道,成为联系,在两点之间,距离如同被遗忘的时光。在这里,每条路都是一场独特的旅行,回来,还是离去?都不重要。Roads are connections while distance considered as forgotten time. Here, each road offers you a unique journey, where coming or l
30、eaving becomes unimportant.发现Discovery同其他任何时代一样,我们的前辈与祖先,总是通过建筑来定义生活的品质与文明,对某个特定的区域来说,城市建筑是一个重要要素。Just like any times, our predecessors and ancestors always define life quality and civilization through architectures, therefore, city constructions means much to some specific regions.长时间的价值,与自然和谐,居住者康
31、乐,并且与社会责任有关Value of long term relates to natural harmony, healthy dwelling and social responsibility.东莞,正默默加速,迈向国际大都市进程中。 Dongguan is accelerating its development to be an international bigalopolis silently.八卦,The Eight Diagrams行者地理。Faquirs Geography八卦生于太极,为易的八种基本图形。以“一”为阳,“一 一”为阴,八卦的名称是:乾、坤、震、巽、坎、离
32、、艮、兑。易经之八卦象征天、地、雷、风、水、火、山、泽八种自然现象,是自然界和人类一切现象最初根源。八卦所展示的是一幅宇宙生成之图画。The eight diagrams come from the universe and are eight basic diagrams of Book of Changes, which takes “一” as male and “一 一”as female. Named as Qian, Kun, Zhen, Xun, Kan, Li, Gen and Dui, the Eight Diagrams of Book of Changes represe
33、nt eight natural phenomena of heaven, earth, thunder, wind, water, fire, mountain and damp, which are the initial origins of the nature and human and every phenomenon. The Eight Diagrams express the whole universe.第三篇章:瞳孔养德哲学Chapter 3: the philosophy of pupils moral cultivationXX报记者心语:山水资源体系,步步唯风景Wo
34、rds of the reporter from XX Newspaper: Due to water and mountain resources systems, each step becomes beautiful scene enjoyment.山水仁智,天然取向,永久视野,坚持差异。永不沦陷的视觉!This natural water and mountain will always be unique and give you nice vision forever.生活的定向选择,要么成功,要么独特。山水为视觉做出持久的承诺。The life selection should
35、be successful or special and this water and mountain guarantees your vision a permanent promise.公开的优点:眼见为实The open advantage: true as what you see御花苑有无数个优点为城市人称道,却只有一个公开的优点,不必言语,眼见为实。There are innumerable advantages in Royal Garden, and the open one is, no wording, true as what you see.任凭挥霍Waste as
36、much as you like只有一种东西,任凭如何挥霍都是高尚,那就是视野。There is only one thing that the more you waste, the nobler you feel, that is vision.地势坤,君子以厚德载物。Man of honor seeks improvement with honest and virtues when the situation is serious.显侧立于山,豁达蕴于心谷。百里之山,连绵不绝,贵居于山者,万中无一。Be as generous as mountain and valley and be
37、 exclusive dweller in mountain.御花苑,坐观水濂山,静看水濂湖,Royal Garden with grand Water Fall Mountain and beautiful Water Fall Lake风云起,感怀历史,倾听而不惊扰。Feeling calm down when listening to history取山而建,依水而宅,人山相扶,天伦共乐,得天人合一之养生真妙。Amazing harmony between man and nature from living near mountain and water界不同,远见决雌雄Foresig
38、ht can distinguish success and failure生活有层级,山水有阴阳。界不同,靠后山,面智水,得战果而取远见。Success comes from foresight, good understanding to the location of mountain and water尽收Collect将他人眼中的奢侈品,悉数尽收门下。Collect all the luxuries in others eyes在御花苑,你发现,一切奢侈品都应该是必须的配备In Royal Garden, you find that all luxuries are must从水域到
39、陆地到都市,代表生命进程From water area to continent to city, life gets improved从都市到山林到水岸,代表阶级进程From city to forest to water area, class gets improved人与土地的依存建立在亿万年的亲密接触上,亿万年前,人类从海洋走向陆地,主宰地球;亿万年后人从陆地走向森林,选择水岸。人类开始争夺抢占地球的领土,并且以此衡量阶级地位的攀升。Human and land have their close relationship for billions years. Billions ye
40、ars ago, human had moved from ocean to land and dominated the earth; billions years later, human moved back from land to forest and water, by which, the class gets boosted.上天眷顾 & 人类眷恋!Gods care & humans love上天眷顾御花苑,人类眷恋御花苑。决策间是人类与自然的纯粹巧合。God cares Royal Garden and human pays love to Royal Garden, an
41、 innocent coincidence between human and nature.拜物,恋山水,缱绻大都会。Fetishism, love mountain and water, miss bigalopolis城市山角独一处,山水犹在华贵人生。都市归来归故里,成就再上再成就。Noble life in these villas with water and mountain. Coming back to hometown and achieving more.一抹红A piece of red轻舟荡水,在御花苑的山水之中漫游,入眼都碧水、绿树,忽然一株桃红闪现在这一片绿中,仿佛
42、仙女脸上的那一抹胭脂,顿时为它“惊艳”。Boats on water, cruising in Royal Garden, green water, green trees, and you feel surprised by a sudden piece of red, just like kermes on fairys face.拍 摄 者:新快报胡 鹏Photographer: Hu Peng from New Fast Newspaper拍摄时间:2004年12月23日Photographing time: Dec 23, 2004第四篇章:晶状体的不平衡论Chapter 4: Un
43、balance of lensXX报记者心语:龙脉气韵犹存,欧式形态各具Words of the reporter from XX Newspaper: Architectures of Chinese and European styles龙脉气韵,的确不是奇迹!Chinese style here, it is not miracle!倾斜的视角,与倾注的晶状体,不是奇迹的诞生,是建筑气韵的集合。Lean lens, it is not miracle but the amazing constructions.最彻底的解放,是放弃The entire liberation is aban
44、don99%的别墅在同化,御花苑特例。别人建别墅,我们雕琢别墅。99% villas are almost the same, while you can find Royal Garden different. Other villas are built, while ours are sculpted.物质形态的我们,影响意识形态的我们Reality influences imagination我们是空间的毕加索We are Picasso of space我们是空间的罗丹We are Rodin of space我们是空间的莎士比亚We are Shakespeare of space
45、我们是空间的米开朗基罗We are Mickelangelo of space理智的别墅都惭愧了!These intellect villas make you feel shameful!作为记者的我,跑遍了整个珠三角,真正让我感慨的别墅不多,东莞更少了。Being a reporter, I have been to all the Pearl Delta, where I find few villas which make me moved, and even fewer in Dongguan.可以说,御花苑的别墅够理性,除了别墅应有的环境,别墅的建筑功底的确理智。Thats to
46、say, the villas of Royal Garden is intellect enough, not only in its surroundings, but also its architecture.坚决不平衡!Say no to balance!左边是花园,右边是泳池,绝对的不平衡生活。Left garden and right pool, life will never be balanced.庭院情感的灵犀Te yards are full of spirit私权空间,隶属于精神的不动产Private space is the real estate in spirit
47、,才是生活的终极财富 and the ultimate life wealth无墙壁美学No Wall Aesthetics宇宙只有一个阵地In this universe, there is only one position御花苑的价值在于宇宙只有一个如此的阵地,价值的昂贵,那是微宇宙空间的私人微小宝坻,In this universe, there is only one position with expensive and precious villas. That is Royal Garden.仅仅1000平米的私家领土,却是百万平米空间的生活活力。It is only 1000 m2 private land, while creating vigor of millions m2用艺术精神建造的安全城Building a safe city with art spirit别墅的工匠精神,丢失了很久!The spirit of craftsman in villas has been lost for so long!别墅的工匠精神,不在别处,只是细微中润泽衍生。我喜欢在细致的边缘寻找创作的灵感,体验一种与别墅价值的结合。可能,这种久违的工匠精神,令人着迷。You can find the spirit of c