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1、,Company,Coca-Cola,pany presentations,2.product presentations,pany performance,Outline,http:/www.ppthi-,company presentations,The Coca-Cola Company was founded in 1892.Its based in the Atlanta,Georgia,United States,is the worlds largest beverage Company，and has 48%of the global market share.The comp
2、any is best known for its flagship product Coca-Cola,Coca-Cola currently offers more than 500 brands in over 200 countries or territories and serves over 1.7 billion servings each day.,http:/www.ppthi-,company presentations,In China,coca-cola is still the most popular drink,to the beverage market fo
3、r Chinese nearly 90%market share,and carbonated drinks in the market to 33%of market share.At present,Coca-Cola China systems staff over 30000 people,99%of the staff of local staff for China.,product presentations,Tea,Non carbonate,Carbonae,Coffee,Mineral water,Fruit juice,coca-cola,Product position
4、ing,Sprite,Product positioning,Q o o,Product positioning,Nestle,Product positioning,Fanta,Product positioning,Minute Maid,Product positioning,Ice purified water,product presentations,Main product:cola,target-consumer:,faithfulconsumers,children,youth,andadults,Annual sales：About 2 million tons,produ
5、ct presentations,The retail price of cola,2L7 to 8 yuan,500ml3yuan,200ml1.5yuan,330ml2.5yuan,The Coca-Cola Companys logo,Companys logo,advertising language,1886 Drink Coca-Cola 1922 Thirst Knows No Reason 1927 Around the Corner from everywhere 1948 Where theres Coke,theres hospitality1976 Coke adds
6、life1980 Have a Coke and a smile 1982 Coke is it1987 Cant beat the feeling 1993 Always Coca-Cola 2000 Coca-cola.Enjoy,2001 Life tastes good 2003-Real.2005-Make It Real.2006-The Coke Side of Life(used also in the UK)2007-Live on the Coke Side of Life(also used in the UK)2009-Open Happiness2010-Twist
7、The Cap To Refreshment2011-Life Begins Here2013 Open Happiness,Product Photo show,coke,Product Photo show,product presentations,Product Photo show,Fanta Q o oMinute Maid,Product Photo show,SpriteNestleIce purified water,Coca-Cola revenue and net profit trend in recent years,2012,2011,2010,2009,2008,Unit：million dollars,Revenue,Net profit,What questions do you have,2023/2/18,Merry Chrismas,Thank you,Maker:Huang Wei,
