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1、Relocation调差安家,Each office is independently owned and operated.,RelocationEach office is indep,Preview概要,The Team 我们的团队What is Relocation 什么是调差安家,Preview概要The Team,1. The Team我们的团队,Each office is independently owned and operated.,1. The TeamEach office is ind,1. Century 21 Corporate Office (Parsippa
2、ny, New Jersey)1. 21世纪不动产总部 (美国新泽西洲Parsippany),Each office is independently owned and operated.,The Team我们的团队,1. Century 21 Corporate Offic,1. Century 21 Corporate Office (Parsippany, New Jersey)1. 21世纪不动产总部 (美国新泽西洲Parsippany)2. Century 21 China Real Estate-(China Corporate Office)2. 21世纪中国不动产 (中国总部
3、）,Each office is independently owned and operated.,1. Century 21 Corporate Office,1. Century 21 Corporate Office (Parsippany, New Jersey)1. 21世纪不动产总部(美国新泽西洲Parsippany)2. Century 21 China Real Estate-(China Corporate Office)2. 21世纪中国不动产(中国总部）3. Your Regional Office3. 区域,Each office is independently o
4、wned and operated.,1. Century 21 Corporate Office,1. Century 21 Corporate Office (Parsippany, New Jersey)1. 21世纪不动产总部(美国新泽西洲Parsippany)2. Century 21 China Real Estate-(China Corporate Office)2. 21世纪中国不动产（中国总部）3. Your Regional Office3. 区域4. Franchise4. 加盟店,Each office is independently owned and opera
5、ted.,1. Century 21 Corporate Offic,1. Century 21 Corporate Office (Parsippany, New Jersey)1. 21世纪不动产总部(美国新泽西洲Parsippany)2. Century 21 China Real Estate-(China Corporate Office)2. 21世纪中国不动产（中国总部）3. Your Regional Office3. 区域4. Your franchise4. 加盟店5. Over 6,500 franchises5. 6,500多家加盟店,Each office is in
6、dependently owned and operated.,1. Century 21 Corporate Office,1. Century 21 Corporate Office (Parsippany, New Jersey)1. 21世纪不动产总部(美国新泽西洲Parsippany)2. Century 21 China Real Estate-(China Corporate Office)2. 21世纪中国不动产(中国总部)3. Your Regional Office3. 区域4. Your franchise4. 加盟店5. Over 6,500 franchises5.
7、6,500多家加盟店6. Global Strategic Alliance Partners (GSAPs)6. 全球战略联盟伙伴,Each office is independently owned and operated.,1. Century 21 Corporate Office,1. Century 21 Corporate Office (Parsippany, New Jersey)1. 21世纪不动产总部(美国新泽西洲Parsippany)2. Century 21 China Real Estate-(China Corporate Office)2. 21世纪中国不动产
8、(中国总部)3. Your Regional Office3. 区域4. Your franchise4. 加盟店5. Over 6,500 franchises5. 6,500多家加盟店6. Global Strategic Alliance Partners (GSAPs)6. 全球战略联盟伙伴7. Friends7. 朋友,Each office is independently owned and operated.,1. Century 21 Corporate Office,ThinkTeamwork!铭记团队精神！,ThinkTeamwork!铭记团队精神！,2.What is
9、Relocation?什么是调差安家？,2.What is Relocation?什么是调差安家？,Relocation Department调差安家,Each office is independently owned and operated.,The Customer:客户,Individuals个人客户,Moving to China搬到中国来,Moving from China从中国搬走,Moving within China在中国境内搬迁,Relocation DepartmentEach offi,Relocation Department调差安家,Each office is
10、independently owned and operated.,The Customer:客户,Corporations, Embassies, Institutions公司、大使馆、政府机构,Moving to China搬到中国来,Moving from China从中国搬走,Moving within China在中国境内搬迁,Relocation DepartmentEach offi,Relocation Department调差安家,Each office is independently owned and operated.,About Customer:客户,1. 5 E
11、xpatriates per year, per corporation.1.每个公司每年有5个人需要做调差安家。2. Easily recognizes the Century 21 name and logo.2.容易识别21世纪的品牌及标识。3. Expects same service globally.3. 期望全球统一的服务。4. Happy customer = repeat business.4.满意的客户=源源不断的业务。,Relocation DepartmentEach offi,The Century21 China Real EstateAmbassador Prog
12、ram,21世纪中国不动产客户服务项目,The Century21 China Real Estat,The Ambassador Program客户服务项目,Airport Taxi Service机场迎接服务Temporary Housing寻找临时住所Orientation Tour城市初步了解Housing Search Tour找房Negotiation the purchase/lease contract for the client替客户同业主协商租/售合同Household Moving搬家服务Storage Facilities寄存服务,The Ambassador Pro
13、gram客户服务项目A,The Ambassador Program客户服务项目,School Registration for the children儿童入学登记表Spousal Services-Education programs and career searches为客户的配偶提供寻找学校和工作的服务Family Cross Cultural Training Program帮助客户及其家庭消除文化差异Invitation to community organizations邀请客户参加社区活动Recreation assistance协助提供娱乐方面的信息,The Ambassa
14、dor Program客户服务项目S,The Ambassador Program客户服务项目,Car rentals and purchases租车或购车服务“Ayi” search assistance寻找保姆服务Phone and internet service registration电话及互联网的注册登记Hospital registration医院登记Medical Insurance assistance协助购买医疗保险Departing home sale/rental-based on原有房屋的租/售依不同地点而定,The Ambassador Program客户服务项目C
15、,Remember!谨记！,Happy customer = repeat business满意的客户=源源不断的业务,Remember!谨记！Happy customer,Supported by referrals, teamwork需要客户推荐和团队协作精神的支持,Supported by referrals, teamwo,1. The knowledge: You must know how to build the business systematically.1.专业技能: 必须知道如何系统地从事一项业务。Have a plan!制定计划!,Each office is ind
16、ependently owned and operated.,1. The knowledge: You must k,2. Tools: Presentation, brochures, business card, manuals, database.2. 工具: 讲座, 产品宣传手册, 名片, 操作手册，数据库。 Have the right tools.,Each office is independently owned and operated.,2. Tools: Presentation, bro,3. Building Materials: Properties, prefe
17、rred clients, referrals. 3. 材料: 房源, 客户, 客户推荐.,Each office is independently owned and operated.,3. Building Materials: Prop,4. Workshop: Know your business area/region thoroughly 4. 工作室: 完全了解你的工作地点及工作环境Have a workshop拥有一个适宜的工作环境,Each office is independently owned and operated.,4. Workshop: Know your
18、bu,Relocation Department调差安家部,The Best Building Material!最好的材料Referrals客户推荐,Each office is independently owned and operated.,Relocation Department调差安家部,Referral Management客户推荐管理,How?如何进行?,Each office is independently owned and operated.,Relocation Department调差安家部,Referral ManagementHow?Each o,SENDIN
19、G推荐方,RECEIVING接受推荐方,REFERRALS客户推荐,Each office is independently owned and operated.,SENDINGRECEIVINGREFERRALSEach,Referral Split客户推荐分佣标准,Each office is independently owned and operated.,Sending Office推荐方,Receiving Office接受推荐方,Property Owner业主,Commission佣金,75%,25%,Referral Split客户推荐分佣标准Each of,SENDING
20、推荐,Step 1第一步,JInform customer that they will be referred to a Century 21 Franchise通知客户他们将被推荐给21世纪不动产加盟店,Each office is independently owned and operated.,SENDING推荐Step 1JEach office i,SENDING推荐,Step 2第二步,JInform the receiving office of the incoming referral通知接受推荐方有新的客户推荐,Each office is independently
21、owned and operated.,SENDING推荐Step 2JEach office i,SENDING推荐,Step 3第三步,JFOLLOW UP!客户服务跟踪!,Each office is independently owned and operated.,SENDING推荐Step 3JEach office i,Receiving接受推荐方,Step 1第一步,JInform the sending office in writing of acceptance within24 hours收到客户推荐24小时内以书面方式通知推荐方,Each office is inde
22、pendently owned and operated.,Receiving接受推荐方Step 1JEach off,Receiving接受推荐方,Step 2第二步,JContact referral within 24 hour upon receiving收到客户推荐后24小时之内同客户取得联系,Each office is independently owned and operated.,Receiving接受推荐方Step 2JEach off,Receiving接受推荐方,Step 3第三步,JSend referral fee to sending office after
23、payment by property owner收到业主的佣金后,将推荐费付给推荐方,Each office is independently owned and operated.,Receiving接受推荐方Step 3JEach off,Franchise-BJ北京区加盟店,Franchise-XM厦门区加盟店,Corporate China中国总部,Each office is independently owned and operated.,Franchise-ZZ郑州区加盟店,Franchise-WZ温州区加盟店,Franchise-BJFranchise-XMCorpor,F
24、ranchise-BJ北京区加盟店,Franchise-XM厦门区加盟店,Franchise Global全球加盟店,Corporate China中国总部,Each office is independently owned and operated.,Franchise-ZZ郑州区加盟店,Franchise-WZ温州区加盟店,Franchise-BJFranchise-XMFranch,Franchise-BJ北京区加盟店,Franchise-XM厦门区加盟店,Franchise Global全球加盟店,Corporate China中国总部,Each office is independ
25、ently owned and operated.,Franchise-ZZ郑州区加盟店,Franchise-WZ温州区加盟店,Franchise-BJFranchise-XMFranch,Franchise-BJ北京区加盟店,Franchise-XM厦门区加盟店,Franchise Global全球加盟店,Corporate China中国总部,Each office is independently owned and operated.,Franchise-ZZ郑州区加盟店,Franchise-WZ温州区加盟店,Franchise-BJFranchise-XMFranch,Qualifi
26、cations needed to start your relocation business successfully:成功开展调差安家事业的资质：,Each office is independently owned and operated.,Region must decide which franchise will facilitate referrals 区域来决定哪家加盟店可以做调差安家。2. English speaking franchise relocation manager 调差安家主任必须能讲英语。3. Complete relocation managers training program调差安家主任必须接受业务培训。,Qualifications needed to start,
