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1、 papi sauce anchored Luo fat red net economic alternative staged debut Research papers Download News: Fuck Short Videos Tucao microblogging more than 800 million fans converged popular network Reds papi sauce recently received 12 million yuan investment, the investor is thinking Luo Ji, really serio
2、us fund, sources of capital capital and star map. Insiders see this as a pioneering content from quantitative to qualitative landmark event. But can not be copied papi sauce and Luo Zhenyu and distrust capital of the content, so the content of entrepreneurial future road is still confusing. Content
3、Entrepreneurship virgin beat After the talent and beauty in one set, the papi Sauce red network, and not as a result of other large short video started, select the title or placement be realized. After receiving funding bodies such as thinking Luo Ji, papi sauce ad debut - is also the content of ent
4、repreneurship debut, also used a more exciting way to start the auction. Public information display, video from the media papi sauce won 12 million yuan financing, valuation of 300 million yuan news triggered the industrys hot. It is understood that, papi sauce is actually one network Reds rise in 2
5、016, she claimed to be a set in a beautiful and talented woman, by making a series of self-deprecating and Tucao by funny short video spread rapidly become phenomenal from the media. Luo accustomed to marketing and high profile of the fat found in butter papi pushed to the front of the stage. Recent
6、ly, Luo Ji thinking founder Luo Zhenyu (also known as Luo fat) in the Luo Ji thinking dispatch Gentlemen, this will be the first in the history of new media marketing big event, revealed with Xu Xiaoping investment papi sauce. After obtaining financing, Luo fat immediately announced that it would ho
7、ld papi sauce ad auction in April 21. At March 27, on the ad auction official communication briefing held in Beijing. It is noteworthy that, in light of this explanation had already been widespread concern because this is the only explanation can tickets sold was 8,000 yuan at high prices, they also
8、 predict that the auction price will be standard king more than 10 million yuan. Quantitative promote qualitative change? Capital content of many forms of video, audio, text and other venture, is showing unprecedented preference. The rise of the red network economy, as well as the successful financi
9、ng papi sauce, become the content of entrepreneurial wave turned a landmark event. In many forms of entrepreneurial content, the short video venture from last year show explosive trend. Video information carried by more than words, three to five minute short video and meet people fragmentation enter
10、tainment needs. So similar papi hot sauce do cut, groove-point video content from the media, quickly became popular. papi sauce quickly became popular, from the publication of the short video content, the user has won hearts. But the problem is the video level (user-generated content model) outbreak
11、 UGC consequent ability to maintain the standard of stability, to attract fans to settle down. With all the UGC later tend to develop into PGC mode, that is, from the team to help find topics to maintain heat through better shooting. It is understood that this is a papi sauce for investment and its
12、partners Yang Ming has begun preparations for operation of the company. Analysys think tank analyst Xue Yongfeng in the China Business reporter interview that 2016 will be the first year of Internet content creation, content creation and in the start-up period, which is the second half of 2015, it h
13、as a lot of Investors eyeing this area, such as the participation of entrepreneurial state papi sauce financing real gold lattice Chang Ling purple cow fund, has a dedicated team of net investment red. In fact, before the adoption of the case, I think, as Zealer king freely, love gossip grow preside
14、nt of the Association, after financing, both from the individual to the team from the UGC to the PGC, from the producer to the user content management who, if papi sauce financing is bound to usher in a similar transformation. But the problem is, papi sauce advertising model itself can not afford la
15、rger social collaboration, content creation and difficult degree also requires repeated exposure profitable advertising model has a great conflict. An investment in the field believe that, in fact, long-term capital for entrepreneurial content of not good. Because the contents of the stability of the content business is the hardest thing in the maintenance of stability, once the content problems, commercial realization is significantly impaired immediately. (Source: China Business Wen / Guo dream instrument)
