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1、presentation,2012级广告二班唐伟组,Top TenNetworkBuzzwords in2014,Network buzzwords are referred to the popular words used in our daily conversation,especially on the internet.,No.1 Buzzwords in 2014,1.Rich and Bitch,In April,Mr.Liu spent 1760 yuan online buying a health care product.Soon after,he got calls
2、from a stranger who persuade him to buy other matched medicines.In the following four months,Mr.Liu remitted a total of 540,000 yuan to the swindler.He said that he had already found himself cheated when he was fooled out of 70,000 yuan.I just wanted to see how much could they take from me!,1.Rich a
3、nd Bitch,今年4月份，老刘在网上花了1760元买了一款保健品。不久之后，他接到一个陌生号码的电话说，必须再买其他配药才会有疗效。接下来四个月，老刘一共给骗子汇去54万元。老刘说，在他被骗了7万元的时候，已经发现自己被骗了。“我就是想看看，他们究竟能骗我多少钱！”,No.2 Buzzwords in 2014,2.Are you kidding me?,It can be traced back to Linghu Chong,a character in Jin Yongs“Swordsman”.He satirizes others flattering by saying The
4、moment I see those who flatter me would I feel so uncomfortable as if I were drunk。”Then a group of DOTA players often use this phrase.No matter ones skill is good or bad,they will say“Are you kidding me?”,可以追朔到金庸笑傲江湖里的令狐大侠。爱开玩笑的令狐冲曾这样讽刺别人的谄媚：“我一看到那些人的谄媚样，可就浑身难受，摇摇晃晃几欲醉倒。”之后一群DOTA玩家们对此词情有独钟，不管对方的技术很
5、渣，还是技术很牛，小伙伴们都喜欢说：“呵呵，这货的技术，我也是看醉了”、“哇，这大神的技术，我也是醉了”。,2.Are you kidding me?,3.It is to be cherished On March 31,2014,Ma Yili responded to Wen Zhangs cheating on Sina Weibo.It reads as follows:Being in love is easy,being married is not.It is to be cherished.Soon many Internet users began to make sent
6、ences with this pattern.For example,“Eating is easy,losing weight is not.It is to be cherished.”,No.3 Buzzwords in 2014,3.It is to be cherished,2014年3月31日，马伊琍微博回应文章出轨事件，全文如下：恋爱虽易，婚姻不易，且行且珍惜。迅速有众多网友开始用“且行且珍惜”造句。比如：吃饭虽易，减肥不易，且吃且珍惜。,4.No zuo,no die.,No.4 Buzzwords in 2014,Dont trouble troubles,till tro
7、uble troubles you!,No.5 Buzzwords in 2014,6.So the question is So the question is is derived from the advertising of Lanxiang Vocational school.In October,Zhang Le,a member of NetEase comment zone,deliberately commented with a long story in a news thread.At the end of the story there would be a sent
8、ence:So the question is:which is the strongest in Excavator Technology?Then after the screenshots of the thread was posted to the microblogging and friends circle,it has been widely reproduced,which make the ad of Lanxiang popular again.,No.6 Buzzwords in 2014,6.So the question is,“那么问题来了”，最早就是来源于蓝翔
9、高级技工学校的广告。2014年10月，网易评论区的会员张乐，刻意在一个新闻跟帖发表留言，这些留言大多是一个很长的故事，但是在故事的结尾都会来上一句，那么问题来了，挖掘机技术到底哪家强？而后跟帖的截图被发布到微博和朋友圈之后，得到了广泛的转载，让蓝翔广告又火了一把。,7.I just want to be a quiet and handsome man.This phrase comes from the mini-drama never expected.The director who plays the monk has a catchphraseI still want to be a
10、 quiet and handsome man.”This phrase is often used by ugly and thick boys for self-ridicule.,No.7 Buzzwords in 2014,7.I just want to be a quiet and handsome man.,这句流行语来自一部迷你剧万万没想到。导演在剧中扮演唐僧，有一句挂在嘴边的口头禅“我还是想安静地当一个美男子”。因此这句话常常被长得丑的又很2的男生用来自我调侃。,8.Its so beautiful that Im too scared to open my eyes.Thi
11、s is another joke in which unsightly things are intended to be good-looking.The buzzword comes from a sentence of Jolins song Prague Square,which was extended to describe weird things.For example,when you see a very shocking picture,you can use this sentence to express the visual or psychological im
12、pact.,No.8 Buzzwords in 2014,8.Its so beautiful that Im too scared to open my eyes.,把并不好看的事物说成是美。这个流行语出自蔡依林的一首歌布拉格广场，“这画面太美我不敢看”，被网友引申为对奇葩事物的形容，比如看到一张很雷人的图片，以此表达自己看到这张图片受到的视觉或心理冲击。,The Pinyin of 喜欢 is xihuan.To merge the two Pinyin together and its abbreviation is xuan(宣）The origin of 造 is same as t
13、he 宣.The meaning of this sentence is I like you.,No.9 Buzzwords in 2014,宣：在台湾话中，是喜欢的意思。造：在台湾话里是知道的意思。我宣你你造吗，就是我喜欢你，你知道吗的意思。喜欢的拼音：xi huan，把两个拼音合并缩写就是xuan(同宣发音)，就念宣，知道拼音为zhi dao，把两个拼音合并然后缩写就是zao(同造发音)目前广泛流行于各大社区、论坛各种聊天工具的表情语言甚至主流媒体。,台湾腔,造：就是知道的意思 酱紫：就是这样子的意思有兽：就是有时候的意思为直都:我一直都的意思古琼气：就是鼓起勇气的意思宣你恩久了:喜欢你很久了的意思,10.Daddy,where are we going?,No.10 catchwords in 2014,除了这些，2014年年度网络流行语还有：100块钱都不给我！我项链2000多！我跟你什么仇什么怨？当然，还有我们的神曲我的滑板鞋、小苹果不得不提啦,
