雅思阅读考试注意事项.doc

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1、雅思阅读考试注意事项 在开始雅思备考时,知己知彼失分重要,对于雅思阅读来说,了解雅思阅读考试的注意事项很重要,给大家带来了雅思阅读考试注意事项,希望能够帮助到大家,下面就和大家分享,来欣赏一下吧。雅思阅读考试注意事项注意:雅思阅读评分标准有a类g类之分(对应雅思阅读a类g类考试的不同),听力则无此区分,切记。雅思阅读考试注意事项之1.一定要听从考官指挥没有让你打开阅读试卷前请淡定!阅读和写作的考试是没有固定的开始时间,每个教室根据考官分发试卷完毕的时间自行宣布开始。雅思阅读考试注意事项2.保持自己的节奏阅读时间考官会在还剩40分钟、20分钟、10分钟时提醒大家,同样,考官会准时叫停,规矩和听力

2、一样的。童鞋们要保持淡定的心态,不要因为报时间就慌了,按自己的节奏做,最后如果来不及也不要有空白的地方哦。做不完全选C神马的如果一个也没对,这人品小管家替你捉急。阅读时直接将答案写在答题纸上,没有设定专门誊写答案的时间。雅思阅读考试注意事项3.不要激动的翻过答题纸修改如果突然运气爆棚,在阅读的*中看到了某个词正好是你听力中不会拼的,请不要很激动地翻过答题纸修改,因为这是不允许的。可以见机行事淡定地修改,但不要为了听力的一分而浪费太多做阅读的紧迫时间。雅思阅读考试注意事项4.字数限制仔细阅读相关指示和要求,记下每个答案的字数限制雅思阅读考试注意事项5.替换表达一定要留意*中的替换表达,有些题目和

3、答案的意思其实在*中出现过,只不过是另一种说法!雅思阅读模拟试题精选How to increase salesPublished online: Nov 9th 20XXFrom The Economist print editionHow shops can exploit peoples herd mentality to increase sales1. A TRIP to the supermarket may not seem like an exercise in psychologicalwarfarebut it is. Shopkeepers know that fillin

4、g a store with the aroma offreshly baked bread makes people feel hungry and persuades them to buy more foodthan they had intended. Stocking the most expensive products at eye level makesthem sell faster than cheaper but less visible competitors. Now researchers areinvestigating how “swarm intelligen

5、ce” (that is, how ants, bees or any socialanimal, including humans, behave in a crowd) can be used to influence whatpeople buy.2. At a recent conference on the simulation of adaptive behaviour in Rome,Zeeshan-ul-hassan Usmani, a computer scientist from the Florida Institute ofTechnology, described a

6、 new way to increase impulse buying using thisphenomenon. Supermarkets already encourage shoppers to buy things they did notrealise they wanted: for instance, by placing everyday items such as milk andeggs at the back of the store, forcing shoppers to walk past other temptinggoods to reach them. Mr

7、Usmani and Ronaldo Menezes, also of the FloridaInstitute of Technology, set out to enhance this tendency to buy more by playingon the herd instinct. The idea is that, if a certain product is seen to bepopular, shoppers are likely to choose it too. The challenge is to keepcustomers informed about wha

8、t others are buying.3. Enter smart-cart technology. In Mr Usmanis supermarket every producthas a radio frequency identification tag, a sort of barcode that uses radiowaves to transmit information, and every trolley has a scanner that reads thisinformation and relays it to a central computer. As a cu

9、stomer walks past ashelf of goods, a screen on the shelf tells him how many people currently in theshop have chosen that particular product. If the number is high, he is morelikely to select it too.4. Mr Usmanis “swarm-moves” model appeals to supermarkets because itincreases sales without the need t

10、o give people discounts. And it gives shoppersthe satisfaction of knowing that they bought the “right” productthat is, theone everyone else bought. The model has not yet been tested widely in the realworld, mainly because radio frequency identification technology is new and hasonly been installed ex

11、perimentally in some supermarkets. But Mr Usmani says thatboth Wal-Mart in America and Tesco in Britain are interested in his work, andtesting will get under way in the spring.5. Another recent study on the power of social influence indicates thatsales could, indeed, be boosted in this way. Matthew

12、Salganik of ColumbiaUniversity in New York and his colleagues have described creating an artificialmusic market in which some 14,000 people downloaded previously unknown songs.The researchers found that when people could see the songs ranked by how manytimes they had been downloaded, they followed t

13、he crowd. When the songs were notordered by rank, but the number of times they had been downloaded was displayed,the effect of social influence was still there but was less pronounced. Peoplethus follow the herd when it is easy for them to do so.6. In Japan a chain of convenience shops called RanKin

14、g RanQueen has beenordering its products according to sales data from department stores andresearch companies. The shops sell only the most popular items in each productcategory, and the rankings are updated weekly. Icosystem, a company inCambridge, Massachusetts, also aims to exploit knowledge of s

15、ocial networking toimprove sales.7. And the psychology that works in physical stores is just as potent onthe internet. Online retailers such as Amazon are adept at telling shopperswhich products are popular with like-minded consumers. Even in the privacy ofyour home, you can still be part of the swa

16、rm. (644 words)雅思阅读模拟试题精选How to increase salesPublished online: Nov 9th 20XXFrom The Economist print editionHow shops can exploit peoples herd mentality to increase sales1. A TRIP to the supermarket may not seem like an exercise in psychologicalwarfarebut it is. Shopkeepers know that filling a store

17、 with the aroma offreshly baked bread makes people feel hungry and persuades them to buy more foodthan they had intended. Stocking the most expensive products at eye level makesthem sell faster than cheaper but less visible competitors. Now researchers areinvestigating how “swarm intelligence” (that

18、 is, how ants, bees or any socialanimal, including humans, behave in a crowd) can be used to influence whatpeople buy.2. At a recent conference on the simulation of adaptive behaviour in Rome,Zeeshan-ul-hassan Usmani, a computer scientist from the Florida Institute ofTechnology, described a new way

19、to increase impulse buying using thisphenomenon. Supermarkets already encourage shoppers to buy things they did notrealise they wanted: for instance, by placing everyday items such as milk andeggs at the back of the store, forcing shoppers to walk past other temptinggoods to reach them. Mr Usmani an

20、d Ronaldo Menezes, also of the FloridaInstitute of Technology, set out to enhance this tendency to buy more by playingon the herd instinct. The idea is that, if a certain product is seen to bepopular, shoppers are likely to choose it too. The challenge is to keepcustomers informed about what others

21、are buying.3. Enter smart-cart technology. In Mr Usmanis supermarket every producthas a radio frequency identification tag, a sort of barcode that uses radiowaves to transmit information, and every trolley has a scanner that reads thisinformation and relays it to a central computer. As a customer wa

22、lks past ashelf of goods, a screen on the shelf tells him how many people currently in theshop have chosen that particular product. If the number is high, he is morelikely to select it too.4. Mr Usmanis “swarm-moves” model appeals to supermarkets because itincreases sales without the need to give pe

23、ople discounts. And it gives shoppersthe satisfaction of knowing that they bought the “right” productthat is, theone everyone else bought. The model has not yet been tested widely in the realworld, mainly because radio frequency identification technology is new and hasonly been installed experimenta

24、lly in some supermarkets. But Mr Usmani says thatboth Wal-Mart in America and Tesco in Britain are interested in his work, andtesting will get under way in the spring.5. Another recent study on the power of social influence indicates thatsales could, indeed, be boosted in this way. Matthew Salganik

25、of ColumbiaUniversity in New York and his colleagues have described creating an artificialmusic market in which some 14,000 people downloaded previously unknown songs.The researchers found that when people could see the songs ranked by how manytimes they had been downloaded, they followed the crowd.

26、 When the songs were notordered by rank, but the number of times they had been downloaded was displayed,the effect of social influence was still there but was less pronounced. Peoplethus follow the herd when it is easy for them to do so.6. In Japan a chain of convenience shops called RanKing RanQuee

27、n has beenordering its products according to sales data from department stores andresearch companies. The shops sell only the most popular items in each productcategory, and the rankings are updated weekly. Icosystem, a company inCambridge, Massachusetts, also aims to exploit knowledge of social net

28、working toimprove sales.7. And the psychology that works in physical stores is just as potent onthe internet. Online retailers such as Amazon are adept at telling shopperswhich products are popular with like-minded consumers. Even in the privacy ofyour home, you can still be part of the swarm.(644 w

29、ords)Questions 1-6Complete the sentences below with words taken from the reading passage. UseNO MORE THAN THREE WORDS for each answer.1. Shopowners realize that the smell of _ can increase salesof food products.2. In shops, products shelved at a more visible level sell better even ifthey are more _.

30、3. According to Mr. Usmani, with the use of “swarm intelligence”phenomenon, a new method can be applied to encourage _.4. On the way to everyday items at the back of the store, shoppers might betempted to buy _.5. If the number of buyers shown on the _ is high, othercustomers tend to follow them.6.

31、Using the “swarm-moves” model, shopowners do not have to give customers_ to increase sales.Questions 7-12Do the following statements agree with the information given in the readingpassage? For questions 7-12 writeYES if the statement agrees with the informationNO if the statement contraicts the info

32、rmationNOT GIVEN if there is no information on this in the passage7. Radio frequency identification technology has been installedexperimentally in big supermarkets like Wal-Mart.8. People tend to download more unknown songs than songs they are familiarwith.9. Songs ranked high by the number of times

33、 being downloaded are favored bycustomers.10. People follow the others to the same extent whether it is convenient ornot.11. Items sold in some Japanese stores are simply chosen according to thesales data of other shops.12. Swarm intelligence can also be observed in everyday life.Answer keys:1. 答案:(

34、freshly baked) bread. (第1段第2行:Shoppers know that filling a storewith the aroma of freshly baked bread makes people feel hungry and persuadesthem to buy more food than they intended.)2. 答案:expensive. (第1段第4行: Stocking the most expensive products at eye levelmakes them sell faster than cheaper but les

35、s visible competitors.)3. 答案:impulse buying. (第2段第1句:At a recent conference on the simulation ofadaptive behaviour in Rome, Zeeshan-ul-hassan Usmani, a computer scientist fromthe Florida Institute of Technology, described a new way to increase impulsebuying using this phenomenon.)4. 答案:other (tempti

36、ng) goods/things/products. (第2段第2句:Supermarkets alreadyencourage shoppers to buy things they did not realise they wanted: for instance,by placing everyday items such as milk and eggs at the back of the store,forcing shoppers to walk past other tempting goods to reach them.)5. 答案:screen. (第3段第4行:As a

37、 customer walks past a shelf of goods, a screenon the shelf tells him how many people currently in the shop have chosen thatparticular product. If the number is high, he is more likely to select ittoo.)6. 答案:discounts. (第4段第第1句:Mr Usmanis “swarm-moves” model appeals tosupermarkets because it increas

38、es sales without the need to give peoplediscounts.)7. 答案:NO. (第4段第3、4句:The model has not yet been tested widely in the realworld, mainly because radio frequency identification technology is new and hasonly been installed experimentally in some supermarkets. But Mr Usmani says thatboth Wal-Mart in Am

39、erica an Tesco in Britain are interestd in his workd, andtesting will get under way in the spring. 短语 “get underway”的意思是“开始进行”,在Wal-Mart的试验要等到春天才开始)8. 答案:NOT GIVEN. (在文中没有提及该信息)9. 答案:YES. (第5段第3句:The reseachers found that when people could see thesongs ranked by how many times they have been downloa

40、ded, they followed thecrowd.)10. 答案:NO. (第5段最后两句:When the songs are not ordered by rank, but the numberof times they had been downloaded was displayed, the effect of social influencewas still there but was less pronounced. People thus follow the herd when it iseasy for them to do so. pronounced的词义是“

41、显著的、明显的”)11. 答案:YES. (第6段第1句:In Japan a chain of convenience shops called RanKingRanQueen has been ordering its products according to sales data from departmentstores and research companies.)12. 答案:YES. (最后一段最后一句:Even in the privacy of your home, you can still bepart of the swarm. home应该算是everyday life的一部分)雅思阅读考试注意事项

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